Connected Russia: An Evolving Digital Marketing Landscape - Insights 2014 Series

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Information about Connected Russia: An Evolving Digital Marketing Landscape - Insights...
Business & Mgmt

Published on February 25, 2014

Author: sapient



A sophisticated new, connected Russia represents a significant opportunity
for globally minded marketers – but only for CMOs who understand nuances of consumer behavior in Russia. SapientNitro's Alex Astakhov, Marketing Strategy Lead, takes a look at the evolving digital marketing landscape and a few implications for brands.

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