Published on January 9, 2010
Your Company Roadmap
Bootstrapped vs. VC-Funded Companies
Margaret Wallace, CEO, Playmatics
1996 Copyright 2010. Margaret Wallace. Please Attribute Proper Credit if You Use These Slides
$ Copyright 2010. Margaret Wallace. Please Attribute Proper Credit if You Use These Slides
Social Hard-Core Casual Single-Player
Different Considerations Lessons Learned Sharpened Focus Takeaway: Experience is the Best Education.
Basic Parameters Takeaway: The Roadmap for a VC-Funded Company Will Generally Be More Accelerated.
Break-Out Success Break-Even #FAIL Takeaway: VCs & Companies Goals Are Not Always in Alignment.
Strength of Idea Market Size Strength of Team Competition Takeaway: VCs are all about managing risk. The more risk you remove, the more comfort they have with you.
Market Size & Competition Takeaway: VCs Will Want To See You’ve Thought Through Strengths, Weaknesses, Opportunities, Threats (SWOT).
Sample Slide: Market Advantage Tech & Cost Risk Removed Cost Amortized Across Multiple Games Cost For a Game on Monkey Wrench vs. One-Off Development Time For a Game on Monkey Wrench vs. One-Off Development More Engagement for the Money Comparable to Costs for One-Off Standalone Web Game That’s Less Engaging Up Front & Ongoing Cost Savings.
More Engagement for the Money
Comparable to Costs for One-Off Standalone Web Game That’s Less Engaging
Up Front & Ongoing Cost Savings.
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