advertisement

COMM 118 BCJ - Lecture #2 (Characteristics of Broadcast News Writing)

50 %
50 %
advertisement
Information about COMM 118 BCJ - Lecture #2 (Characteristics of Broadcast News Writing)
Education

Published on January 30, 2014

Author: ericluther355

Source: authorstream.com

advertisement

Characteristics of Broadcast News Writing: Characteristics of Broadcast News Writing Broadcast Journalism: COMM 118 Writing for The EYE vs. The EAR: Writing for The EYE vs. The EAR All journalism = asking the 5 Ws and the H ESSAYS = EYE NEWSPAPER = EYE Audiences can read it again BROADCAST = EAR Audiences tend to hear it only once so you must be certain your message is clear Making sure something is “ear-friendly”? READ IT OUT LOUD! Traditional Story Structure for “The Eye”: Traditional Story Structure for “The Eye” Print = INVERTED PYRAMID STYLE A News Story Structure that places all the important information in the first paragraph Often means putting the end of the story first Paragraphs arranged in descending order of importance PowerPoint Presentation: LEAD/LEDE: IMPORTANT FACTS MORE DETAILS LEAST VITAL Story Structure for “The Ear”: Story Structure for “The Ear” Broadcast = NOT Front-Loaded A News Story Structure that dispenses important information throughout the whole story The end may be the most important fact – summary statement Every section builds from what’s come before and leads into what’s coming next – you cannot just “trim from the bottom” and have it work Writing for “The Ear”:: Writing for “The Ear”: Broadcast writers use a conversational tone Tell the viewer a story like you would tell it to a friend (within reason) Use “the MOM rule” – talk like you’d talk to your mother (or a friend’s mother) Broadcast writers use contractions Makes a story less stiff and formal Writing for “The Ear”:: Writing for “The Ear”: Broadcast writers use short, declarative sentences Complex sentences are hard to follow by ear and even harder to speak Broadcast writers write in an active voice not in a passive voice Active = someone doing something Passive = something being done to someone Put subject and verb close together Writing for “The Ear”:: Writing for “The Ear”: Broadcast writers use present or future tense when possible Makes stories seem current – you want to give today’s news, not yesterday’s Broadcast writers write in “Today Language” Don’t lead with “yesterday” – move the story along or why cover it? Writing for “The Ear”:: Writing for “The Ear”: Days & Dates You can use “today”, “yesterday” and “tomorrow” in stories if not repeating the broadcast Use dates if further than a week away Broadcast writers use last names and put titles first “Bill Smith” first, then just “Smith” Putting titles first is easier to hear and speak Identify speakers both on-screen and in spoken copy The Teleprompter:: The Teleprompter: A technological tool used by Broadcast Journalists that prompts the person speaking with an electronic visual text of a speech or script. The Teleprompter:: The Teleprompter: Video camera Shroud Video monitor Clear glass or beam splitter Image from subject Image from video monitor The Speech Teleprompter:: The Speech Teleprompter: Writing for The Teleprompter:: Writing for The Teleprompter: Broadcast Writers are especially aware of pronunciations and spellings Phonetic spelling makes it easier for anchors to say complicated names Look out for common words like “bass” with two pronunciations Use titles w/o names if appropriate Don’t rely solely on spell-check! Writing for The Teleprompter:: Writing for The Teleprompter: Teleprompter = ALL CAPS Lowercase letters are simply harder to see – put everything in all capital letters Broadcast writers avoid abbreviations and are careful with acronyms Spell abbreviations out to avoid confusion Use hyphens with acronyms = F-B-I, A-M, C-N-N, etc. Writing for The Teleprompter:: Writing for The Teleprompter: Broadcast Writers keep hyphenated words on the same line Helps anchors be professional Broadcast writers don’t use symbols Must be pronounceable and obvious Don’t write anything that will cause your anchor to pause oddly Writing for The Teleprompter:: Writing for The Teleprompter: Broadcast Writers aren’t overly concerned with addresses and ages Use only when pertinent to story Broadcast writers correct ALL copy Different versions = Confusion Broadcast writers punctuate differently Ellipsis = PAUSE Underline = EMPHASIZE Writing for The Teleprompter:: Writing for The Teleprompter: Broadcast Writers paraphrase when possible Direct quotes usually demand dedicated video/audio/graphic Broadcast writers are careful with pronouns Clarity is of utmost importance Writing for The Teleprompter:: Writing for The Teleprompter: Broadcast writers attribute before statements Makes it clear who said what (not the talent) Attribute facts when possible/necessary TELEPROMPTER DOs & DON’Ts: TELEPROMPTER DOs & DON’Ts DO: Write in ALL CAPS Spell out symbols & acronyms Use phonetic spellings TELEPROMPTER DOs & DON’Ts: TELEPROMPTER DOs & DON’Ts DON’T: Assume the anchor knows what you mean and how you want her to emphasize Forget to READ IT OUT LOUD! GENERAL DOs & DON’Ts: GENERAL DOs & DON’Ts DO: Be clear and concise. Remember the 5 Ws and the H. Make life easy for the anchor. Write like people talk (use MOM rule). Attribute. GENERAL DOs & DON’Ts: GENERAL DOs & DON’Ts DON’T: Forget that you know more about stories than audience members do. Depend on the computer to catch mistakes. Fail to make corrections on the prompter as well as on hard copy. Writing for The Teleprompter:: Writing for The Teleprompter: HOW YOU WRITE IT IS HOW THEY WILL SAY IT! WRITING FOR BROADCAST ASSIGNMENT #1: WRITING FOR BROADCAST ASSIGNMENT #1 Take the story you wrote last week and correct/rewrite it and apply the characteristics of broadcast style writing discussed in class today . They will be delivered on camera next week in the TV Studio. WRITING FOR BROADCAST ASSIGNMENT #1: WRITING FOR BROADCAST ASSIGNMENT #1 Always remember the 5 Ws & H of journalism WRITE IN ALL CAPS Be conversational (within reason – use the MOM rule) Use active voice and present tense – put subject and verb close together WRITING FOR BROADCAST ASSIGNMENT #1: WRITING FOR BROADCAST ASSIGNMENT #1 Use pauses and emphasis: how you write it is how they will say it! Be aware of potential trouble words STORIES SHOULD BE 30 SECONDS LONG: READ IT OUT LOUD! http://e.ggtimer.com/ http://cueprompter.com/ WRITING FOR BROADCAST ASSIGNMENT #1: WRITING FOR BROADCAST ASSIGNMENT #1 DUE BY NEXT CLASS VIA BLACKBOARD! Will be read on camera in the TV studio WRITING FOR BROADCAST ASSIGNMENT #1: WRITING FOR BROADCAST ASSIGNMENT #1 Rest of class: one-on-One lab time

Add a comment

Related presentations

Related pages

| Marywood University

This course complements COMM 115 News Writing and serves as an ... covered in COMM 336 Broadcast ... of 2.50 Communication Arts courses ...
Read more

Finder - Houston Community College | HCC

Studies fundamentals of broadcast news. Covers broadcast writing, ... and standard broadcasting formats. Uses lecture and ... ideal characteristics, ...
Read more

Mass Communication - Course Hero

Course Hero provides mass communication study guides, ... Comm 203 Study guide 1-. Lecture Notes. ... 203 exam 2 lecture review. School: ...
Read more

All Courses by Subject - Summer | Manhattan College

All Courses by Subject - Summer **Please note, ... COMM 316. Planning and writing concepts for radio and television ... Three lecture hours. Term: Summer 2 ...
Read more

The need for computer developers and communication spets ...

The need for computer developers and communication spets remains steady as wireless firms develop from COMM 180 at PSU. ... etc.)) 2 Being tethered o ...
Read more

Course Offerings | Saint Mary's College

... we might wish to investigate the influence of mediated political message characteristics ... news writing and reporting in ... writing for print and ...
Read more

Google

News; Gmail; Drive; More. Calendar; Translate; Books; Shopping; Blogger; Photos; Videos; Docs; ... Advertising Programmes Business Solutions +Google About ...
Read more

Intercultural Communication in Contexts - rasaneh.org

INTERCULTURAL COMMUNICATION IN CONTEXTS FIFTH EDITION Judith N. Martin Arizona State University Thomas K. Nakayama Northeastern University
Read more