Coasters, A Cost Effective Solution for Promoting

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Information about Coasters, A Cost Effective Solution for Promoting
Business-Finance

Published on October 17, 2008

Author: consolidus

Source: authorstream.com

Coasters, A Cost Effective Solution To Promoting Your Brewery and Brewpub : Coasters, A Cost Effective Solution To Promoting Your Brewery and Brewpub From the Idea Lab at: MicrobrewMarketing.com MicrobrewMarketing.com : MicrobrewMarketing.com Greetings and Salutations, The Coaster. If there was one thing that best represents the Craft Brewing Industry (Besides your Beer, of course) it would be the humble Pulpboard Coaster. Over the course of its history it has been used and abused but yet it never fails to show up for work in the morning. But don’t think of the coaster as being too one dimensional. Sure, it works well at protecting your bar from the dreaded “beer ring” and fellow beer enthusiast love to collect them but have you ever sat down and thought about the promotional strengths of the Beer Mat? Coasters are a great, cost effective way to promote your brewery and/or Brewpub to the thirsty masses. If you take a moment to think about it: What other promotional product has the ability to reach hundreds, if not thousands of prospective customers for under $0.10 a contact? Coasters are a great way to promote your beer when distributing into new markets - they proudly proclaim to your customers that the fine establishment they happen to be sitting in, does, in fact serve your Craft Brewed beer. Coasters serve as mini billboards at Beer Festivals that allow you to achieve higher brand retention with your consumers when they take them home. Coasters aren’t just eye candy for your bar; they are promotional tools that will expose your beer to all parched quaffers in search of fine lager or ale. Cheers, Bryan Kneil Program Director MicrobrewMarketing.com Direct Line: 330-835-6212 Toll Free: 1-866-Promo-Help E-mail: service@MicrobrewMarketing.com MicrobrewMarketing.com : MicrobrewMarketing.com One- Sided Coaster : One- Sided Coaster Functional And Collectable A great promotional tool that raises awareness for you brand and beer. An item every brewery must have on hand! Product Details: Quick Find Codes: MBM-4274, MBM-4279, MBM-4230, and MBM-4321 Available in Round and Square; Custom also available 3.5” in diameter or 4” in diameter 40 pt. thickness (60 pt. also available) 4 color/full bleed imprinting process Biodegradable, Recyclable, and Environmentally Safe Pricing Information: Starting Price: $0.10 each As low as: $0.02 each *Price includes a full color, single location imprint. Set-up Fee: $55.00 MicrobrewMarketing.com : MicrobrewMarketing.com Quantity Price Breaks For 3 ½” Round or Square, 40 pt, One Sided Coasters: 5,000 coasters: $0.10 each 10,000 coasters: $0.08 each 25,000 coasters: $0.07 each 100,000 coasters: $0.03 each 250,000+ coasters: $0.02 each **Price Includes Full Color Imprint On One Side MicrobrewMarketing.com : MicrobrewMarketing.com Quantity Price Breaks For 4” Round or Square, 40 pt, One Sided Coasters: 5,000 coasters: $0.10 each 10,000 coasters: $0.09 each 25,000 coasters: $0.08 each 100,000 coasters: $0.04 each 250,000+ coasters: $0.03 each **Price Includes Full Color Imprint On One Side Two-Sided Coaster : Two-Sided Coaster Mini Billboards For Your Beer Coasters are one of the most cost effective ways to promote your brewery and brewpub. Product Details: Quick Find Codes: MBM-4382 through MBM-4385 Available in 3 ½” and 4” Round or Square 40 pt. thickness (60 pt. is also available) Printed on premium European coaster board Full color process on both sides Pricing Information: Starting Price: $0.17 @ 2,500 coasters As low as: $0.06 each @ 50,000 coasters Please call for above quantity pricing of quantities 100,000 and over. *Price includes Full Color imprint on both sides of coaster. NO SET-UP FEES!!! MicrobrewMarketing.com : MicrobrewMarketing.com Quantity Price Breaks For 3 ½” and 4” Round or Square, 40 point, Two Sided Coasters: 2,500 coasters: $0.17 each 5,000 coasters: $0.10 each 15,000 coasters: $0.09 each 25,000 coasters: $0.07 each 50,000+ coasters: $0.06 each **Price Includes Full Color Imprint On One Side MicrobrewMarketing.com : MicrobrewMarketing.com Quantity Price Breaks For 3 ½” and 4” Round or Square, 60 point, Two Sided Coasters: 2,500 coasters: $0.19 each 5,000 coasters: $0.11 each 15,000 coasters: $0.09 each 25,000 coasters: $0.08 each 50,000+ coasters: $0.07 each **Price Includes Full Color Imprint On One Side Laminate Coaster : Laminate Coaster Set Your Coaster Apart From The Masses Everyone hands out pulpboard coasters at beer fests; set your brewery apart from the others with these full color coasters! Product Details: Quick Find Code: MBM-4144 and MBM-4145 Available in round and square 1/8’ thickness Laminate surface (Battles the dreaded “Beer Ring”) Retail Quality – great addition to merchandise line-up Full color graphics Pricing Information: Starting Price: $0.48 each As low as: $0.28 each *Price includes full color graphics. Set-up Fee: $50.00 Cork Coasters : Cork Coasters Looking For That Vintage, Nostalgic Style? These bad boys are just as functional as the ever popular pulp board coaster and are also quite effective when used for promotion. But don't give all of these away, make sure you save a few to offer for retail sale in your online or on-premise gift shop. Product Details: Quick Find Codes: MBM-4280 and MBM-4281 Round coaster is 3 ½” in diameter, Square is 3 ½” x 3 ½” Constructed of 1/8” thick solid cork Pricing Information: Starting Price: $0.35 each As low as: $0.30 each *Price includes a single color, single location imprint. Set- up Fee: $40.00 MicrobrewMarketing.com : MicrobrewMarketing.com For More Information On Coasters And Effective Ways To Implement Them As Promotional Tools Please Visit Our Campaign Center At: http://www.MicrobrewMarketing.com/dspCampaign.cfm/campID/66 MicrobrewMarketing.com : MicrobrewMarketing.com Other Popular Products Available at MicrobrewMarketing.com 16 oz. Shaker Pint : 16 oz. Shaker Pint The American Microbrewer’s Standard No cheap foreign imitations here! Our Shaker Pints are made right here in the USA by Libby. Product Details: Quick Find Code: MBM-4103 A must have for your retail line-up Also available in: 20oz Pint, Optic Pint, Custom Glow ® Pint and Sports themed Pints Pricing Information: Starting Price: $1.49 each As low as: $1.08 each *Price includes a single color, single location Screen Printed imprint. Set-up Fee: $40.00 Industrial Work Shirt : Industrial Work Shirt A Great Product For Your Brewing Staff and For Retail! This shirt was made to work but sometimes it likes to take time off and party as well. Product Details: Quick Find Code: MBM-4196 Created to stand up to IL50 Industry Standards 65/35 poly/cotton blend with soil release Open collar with stays Available in Women’s style (MBM-4469) Also makes a great addition to retail line-up Pricing Information: Starting Price: $10.97 each As low as: $9.20 each *Price does not include imprint. Set-up Charge: $38.00 Temporary Tattoo : Temporary Tattoo A Fun and Cost Effective Way to Promote your Brewery These Custom Temporary Tattoos are perfect for those who want to show pride for their favorite brewery without having to go under the needle Product Details: Quick Find Code: MBM-4365 Great for beer fest promotions FDA approved inks Full color process 1 1/2"W x 1 1/2"H w/other sizes available Pricing Information: Starting Price: $0.13 each As low as: $0.03 each Price includes Full Color imprint No Set-up Fees!!! Signature ® Flexfit Baseball Cap : Signature ® Flexfit Baseball Cap Your customers and staff will love this stylish Signature® Flexfit Cap You loved that old chair your girlfriend made you throw away, that's why you'll love this Port Authority Signature Flexfit Cap - it's enzyme washed for that lived in look and feel. Product Detail: Quick Find Code: MBM-4194 Unstructured, six paneled, low profile 97/3 cotton twill/spandex blend Enzyme washed for that lived in look and feel Available colors: Black, Khaki, Navy, Stone, Charcoal Self-fabric sweatband that allows for more overall flexibility and a better fit. Pricing Information: Starting Price: $7.88 each As low as: $6.61 each *Price does not include imprint. Set-up Fee: $38.00 Tee-Shirt : Tee-Shirt The Top Seller in Promotional Merchandise Apparel! These classic Tees are sure to be a top seller in your retail merchandise line-up, as well as the perfect item to showcase your custom imprint. Product Details: Quick Find Code: MBM-4171 through MBM-4174 Available in lightweight or heavyweight Available in an assortment of colors to coordinate with your logo Also available with full color Imprinting 100% cotton A great walking advertisement for your brewery Pricing Information: Starting Price: $2.18 each As low as: $1.83 each *Price does not include imprint. Set-up Fee: $29.00 (Full Color Set-up is FREE) Removable Bumper Stickers : Removable Bumper Stickers A Great Cost Effective Promotional Give-Away! Bumper Stickers are a great way to allow your customers to express their love for their favorite Craft Brewery - yours! Product Details: Quick Find Code: MBM-4525 and MBM-4526 Also available in Full Color( MBM-4527) and Oval Shape (MBM-4592 and MBM-4604) Screen Printed For Indoor and Outdoor Durability Printed on Removable Vinyl Wide range of colors to choose from (MBM-4526) Value priced for maximum cost efficiency (MBM-4525) Pricing Information: Starting Price: $0.89 each for Value Line (MBM-4525) As low as: $0.13 each *Price includes 1 or 2 color imprint on one location. FREE Setup! Ladies Long Sleeve T-Shirt : Ladies Long Sleeve T-Shirt This Fashion Forward Design Is Sure To Be A Hit With Your Female Quaffers!!! This Ladies Long Sleeve Perfect Weight Tee by District Treads is not too thick and not too sheer. The new perfect weight cotton has a relaxed drape and a comfortable stretch. Breathable and extra soft, this fine knit fabric is lightweight and layerable. Product Details: Quick Find Code: MBM-4574 100% ring spun combed cotton, 4.3 oz., 40-Singles Fine Knit Also Available as Women’s Personali-tee (MBM-4611) A great addition to your retail merchandise offering Pricing Information: Starting Price: $9.65 each As low as: $8.09 each *Price does not include imprint Credit Card Bottle Opener : Credit Card Bottle Opener One Of The Most Unique Bottle Openers This opener fits easily in any wallet or pocket book. This item will stay with your customer well after the last sample is poured. Product Details: Quick Find Codes MBM-4159 Available in a large variety of colors Individually poly bagged Also available with Full Color imprint (MBM-4176) and in Stainless Steel (MBM-4309) Pricing Information: Starting Price: $1.05 each As low as: $0.88 each *Price includes a single color, single location imprint. Set-up Fee: $40.00 Gildan Hooded Sweatshirt : Gildan Hooded Sweatshirt This Hoodie Offers The Best In Quality And Value! Simply add your brewery's logo to this pullover hooded sweatshirt and it's likely this "hoodie" will become your customers' all time favorite. Product Details: Quick Find Code: MBM-4603 This sweatshirt features 7.75-ounce, 50/50 cotton/poly blend double-lined hood with matching drawstring, double needle throughout, set-in sleeves, 1 x 1 athletic rib cuffs with Lycra, banded bottom, pouch pocket. Pricing Information: Starting Price: $12.99 each As low as: $10.89 each *Price does not include imprint Slide 23: Reasons why Craft Breweries choose for all of their branded merchandise needs 10. Large selection specific to the needs of America's Craft Breweries 9. Ease of ordering on-line 24/7 at MicrobrewMarketing.com 8. Instant quotes and FREE samples on-line at MicrobrewMarketing.com 7. Lower minimum quantities 6. Faster turn around with quick, on-time, every time order fulfillment 5. Expert customer service that works with Craft Breweries every day 4. Lower costs due to combined buying power of breweries nationwide 3. FREE graphic Support 2. FREE Microbrewery promotions, strategies and case studies And the #1 reason why the Craft Brewing industry rely on MicrobrewMarketing.com for their retail and promotional merchandise needs… We know what works for the Craft Brewing Industry! MicrobrewMarketing.com : MicrobrewMarketing.com For more great ideas please visit: http://www.MicrobrewMarketing.com Contact: Bryan Kneil Direct Line: 330-835-6212 Toll Free: 1-866-Promo-Help Fax: 330-835-6213 Email: service@MicrobrewMarketing.com

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