Click Here to Order This Book: A Case Study of Print and Electronic Patron Driven Acquisitions at UCD Library

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Published on March 4, 2014

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Presentation on UCD Library case study and experience with patron driven acquisition given at Academic & Special Libraries Annual Seminar, February 27, 2014 in Dublin, Ireland.

Click here to order this book: A case study of print and electronic patron driven acquisitions at UCD Library Academic & Special Libraries Annual Conference & Exhibition, Thursday 27th February 2014 Eoin McCarney & Mark Tynan UCD Library

What we will cover • What is PDA? • Why we chose to use PDA? • How PDA worked in UCD • Which subjects spent the most money? • Print PDA versus electronic PDA • The pros and the cons of PDA

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Why PDA in UCD? • Research shows higher usage of PDA purchases • Many previous library purchases had low usage levels • University Librarian had previous experience of PDA in Arizona University

How did it work ? • National Tender & Framework agreement – 18th October 2012 • Proceeded with Ingram Coutts as supplier – 2nd April 2013 • Subject profiling – April 2013 • Live with E-PDA – 3rd May 2013 • Live with Print-PDA – 27th June 2013 • Project ended – 18th October 2013

E-PDA item in the catalogue – 1st click What next? Users search the catalogue and click on the item

E-PDA item in the catalogue – 2nd click e-Books They see this screen Passing here is one view which last 24 hours Passing here a second time triggers a seamless purchase 3 concurrent users Perpetual access

Print PDA items in the catalogue

PDA in UCD - Stats • Records Uploaded: 35,167 (Print) 19,337 (E) • Total Spend: €216,000 • Total Orders: 2,172 • E–PDA Orders placed – 1,128 • Print PDA Orders placed – 1,044 • Average price of e-PDA book: €149.84 • Average price of print-PDA book: €45.51

E-PDA Orders by School (Top Ten Only) Law 5% Education 5% GPEP 4% Business Business 14% Politics Philosophy English, Drama & Film History & Archives 5% Politics 9% Psychology 6% Medicine & Medical Science Psychology History & Archives Medicine 7% English, Drama & Film 7% Philosophy 7% Law Education GPEP

Print-PDA Orders by School (Top Ten Only) Psychology 4% Architecture 5% English, Drama & Film 10% Art History 5% English, Drama & Film Politics 7% Sociology 6% Politics History & Archives Business History & Archives 7% Law 6% Medicine 6% Business 6% Medicine & Medical Science Law Sociology Art History & Cultural Policy Architecture Psychology

A comparison of print PDA orders in and out of term • Print orders • 27th June - First day of launch – 6 orders • 4th July – First week of launch – 29 orders • 27th July – First month of launch – 107 orders • 9th September – First day of term – 36 orders • 16th September – First week of term – 236 orders • 9th October – First month of term – 673 orders

Comparative Usage of PDA and Non-PDA E-Book Titles 9507 10000 9000 8000 7000 6000 5000 4000 3000 1413 2000 3.27 8.43 1000 0 Total E-PDA Usage during Pilot Period Average E-PDA Usage per Title during Pilot Period Total Non PDA E-Book Usage during Pilot Period Average Use per NonPDA E-Book Title during Pilot Period

Comparative Usage of PDA and Non-PDA Print Book Titles 0.63 Firm Orders 1.04 Reading Lists 1.32 Print PDA 0 0.2 0.4 0.6 0.8 1 1.2 1.4

Challenges of PDA in UCD • Communication and marketing • Volume & timing • Disruption to departmental workflow • Over 300 print orders not collected • ‘Flooding’ of the Catalogue • Poor quality of print MARC records • Overlap: Multiple editions of the same text

What worked well? • Subject profiling – Little, if any, inferior material ordered • The money got spent very quickly • Hugely popular with students and staff • Broad subject appeal • Technology very robust

Next steps • We will continue with PDA (E & Print) • Made slight amendments to subject profiles • Re-launch PDA in March 2014 • Reduced allocation - €100,000 • Review again at end of project

Thank you Eoin.McCarney@ucd.ie 01-7167575 @eoinmc73 Mark.Tynan@ucd.ie 01-7167165 @MarkTynan1

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