CLEAR ACROSS CANADA - C-Level, Feb. 6, 2014

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Information about CLEAR ACROSS CANADA - C-Level, Feb. 6, 2014
Business & Mgmt

Published on February 6, 2014

Author: RonZima

Source: slideshare.net

Description

Discussi

HAPPY CAPPERS

OBJECTIVE: FIRE-UP CAMPAIGN CALL TO ACTION: ID and FIRE-UP TARGETS

CALL TO ACTION: ID and FIRE-UP TARGETS CLEAR ACROSS CANADA

3 min. Sponsor Video May 1 Vancouver IDLE-FREE DRIVE June 4 Clean Air Day Halifax CLEAR ACROSS CANADA

WHICH CEOs WOULD LIKE: ü  Social media bonanza ü  Fire-up HR / PR ü  Save tons fuel/emissions CLEAR ACROSS CANADA

WHICH CEOs WOULD LIKE: ü  Moms & millenials ü  Health & education ü  Towns & cities CLEAR ACROSS CANADA

Every city across Canada / U.S.

Green economy RACING ahead. Google any major brand + ‘sustainability’. Including…Google. Walmart,  sustainability     Google,  sustainability     Ford,  sustainability     GM,  sustainability   Toyota,  sustainability     Apple,  sustainability   Coca-­‐Cola,  sustainability    

CLIMATE CHANGE: Aug. 2004 IDLE-FREE Guy ‘LIGHT BULB COVER’ Accelerating. See the article Nov. 2012 Hurricane Sandy See the article Dec. 2013 Kiribati See the article

Children’s asthma: 400% increase in 25 years. ‘It is an epidemic.’ Cinncinnati Childrens

“We can have a huge impact by inspiring this one small habit.” -Al MacPhee Honourary Chair ‘IDLE-FREE for our kids’ Chair (2012) Canadian Automobile Dealer’s Association

SAVINGS EXAMPLE 1,000 Drivers Annual Savings @ 10 min / day $200 per vehicle x 1,000 inspired drivers = $200,000 fuel 1/4 to 1/2 ton CO2 x 1,000 inspired drivers = 250 to 500 tons emissions THREE YEAR SAVINGS POTENTIAL $600,000 fuel 750 to 1500 tons emissions

IMAGINE IF TERRY FOX PURSUED HIS QUEST IN TODAY’S SOCIAL WORLD CLEAR ACROSS CANADA

INCENTIVES YOUR THOUGHTS CROWD-SOURCE YOUR THOUGHTS CLEAR ACROSS CANADA

CLEAR ACROSS CANADA

EMPLOYEE ACCESS DRIVES FUNDING CLEAR ACROSS CANADA

UPS MOVEMENT GLOBAL 400,000 CANADA 10,000 CLEAR ACROSS CANADA

CHICAGO FANS

OUR ICONS Rachel Al MacPhee Poster Girl (2007) Honourary Chair

SPONSORSHIP PACKAGE

WE’RE CAUSE-MARKETING A MOVEMENT. FOR OUR KIDS. See the leading Slideshare

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