ChinaConnect 2014_by TechNode

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Information about ChinaConnect 2014_by TechNode

Published on March 7, 2014

Author: frenchweb


Chineseness of Internet Market in China Dr. Gang LU | Founder of

Figures by end of 2013 • • • • Internet Users: 618 millions Internet Penetration Rate: 45.8% Mobile Internet Users: 500 millions 93.1% of enterprises have adopted computers and 83.2% use the Internet. 23.5% businesses sell products online, 26.8% make purchases online and 20.9% do online marketing.

Chineseness #1 Innovation •OR Micro-Innovation

Changba – Mobile KTV Apps

Papa Papa – the photo can speak

eDaiJia – the App can ‘Save’ your life

Chineseness #2 : Social Media WeChat • OR Weibo (Chinese Twitter) • AND Something like Facebook? NONE!

Chineseness #3: Chinese Philosophy Product •OR Platform


QR-Code Group Chat

Official Account


Chineseness #4: All about Game Gaming •AND Gamification

Top 5 Game Categories in Terms of Growth Rate for Daily Engagement Times Data Source: UMeng

Game: Find Something

Chineseness #3: Madness Reform the market •OR Destroy the market

RMB500m Burned within a month. But, It’s NOT about Taxi market, it’s about Mobile Payment

Chineseness #5: Hardware Chinese Shanzhai •OR Chinese Brands



Even Taobao Has One!


Mobile WiFI 360


Smart Watch for Women

Bracelet for Kids

Smart Router

Chineseness #6: Trend Cloud Service • AND Online Education • AND Online Financing

Government Relationship You Have to Do It! Product Localisation Internet Culture Awareness twitter: @ganglu wechat: ganglu

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