Case Study: Rebtel & Sprout Social

67 %
33 %
Information about Case Study: Rebtel & Sprout Social
Social Media

Published on March 4, 2014

Author: sproutsocial



This case study looks at Rebtel, a leading Stockholm-based app company that incorporated social media as a integral part of their customer engagement strategy. Read their success story!

C AS E S T U DY Rebtel Relies on Sprout Analytics to Track Performance, Merchandize Results Rebtel, a leading Stockholm-based app company, incorporated social media as an integral part of their customer engagement strategy. At the onset, the company formed a dedicated team to manage, monitor and engage in social conversations. As the program took off, the team realized they needed a tool to organize, quantify and amplify their efforts. Rebtel tapped Sprout to carry on the conversation and regularly pull reports to highlight big wins. 1.866.878.3231

Quick Facts A Data-Driven Approach to Social To build on their strong strategy and the dedicated human muscle behind social, Rebtel focused their team and efforts around a few key social business objectives: • Track conversations: Design a brand story that not only promotes Rebtel products and services, but encourages repeat conversations. • Access data: Monitor real-time social performance data that can provide insight into the online behaviors of current and potential customers. Headquarters Stockholm, Sweden 23M+ Users Worldwide • Merchandize success: Present colleagues and leadership with integrated results that build credibility for their entire social strategy. Rebtel’s social team relies heavily on Sprout’s reporting and analytics features to understand positive performance and increase efforts where needed. In order to consistently merchandise results to colleagues and company leadership, the team regularly: • Tracks daily social engagement across active networks and profiles 196 International Call Destinations • Guides strategic discussion on investments and channel performance • Compares side-by-side Twitter analytics against Rebtel and competitors • Collects key metrics across all social channels via Google Analytics • Utilizes Sprout’s free, unlimited reporting to regularly export data 3 Social Media Team Members • Downloads PDF files of easy-to-understand, presentation-ready reports Through a data-driven approach to social media engagement, Rebtel increased cohesion among all brand social initiatives and continues to build the case for a more social business. Learn how Sprout can help centralize your social efforts and increase your brand engagement at 1.866.878.3231

Add a comment

Related presentations



November 11, 2014

monografia de papantla

Small deck used during Use Case roundtable at JiveWorld 2014. On each on the 14 ta...

This 30 minute presentation was given at the 2014 Rochester Young Professionals En...

Related pages

Social Media Case Studies & Client Stories | Sprout Social

Learn about Sprout Social from our customer stories & case studies. ... Learn about Sprout Social from our customer stories & case studies.
Read more

SproutSocial Tutorial & Demo Videos | GetApp

SproutSocial Tutorial & Demo Videos. ... Sprout Social Case Study Rebtel 20th of August, 2014 19:37. Sprout Social Case Study Marquette University
Read more

9 Studies That Show Women Rule Social Media | Sprout Social

9 Studies That Show Women Rule Social Media. ... Rebtel, and Nielsen have ... BlogHer released its fifth annual “Women and Social Media Study” in March.
Read more

1: декабря 2014 -

8.15.1 Case Study 8.16 Berkeley ... - Explore the economic, social, ... Rebtel Rhapsody RingCentral Roku Rounds Rovio Saffron Digital Sales force Samsung Group
Read more

Sprout social et crowdbooster 24 juin 2012 - Documents

Share Sprout social et crowdbooster 24 juin 2012.
Read more

Learning and Sharing in Microwave Time - Lisa Posey's ...

Also resume, case studies, ... Lisa Posey's Marketing Portfolio: Mix of Brands, Politics & Entertainment. ... Creative ideas sprout from learning.
Read more

ETF videos, TV shows, movies, and music

What is an ETF (Exchange Traded Funds)? Play Video | Download MP4 or MP3. Word of the Day: Exchange-Traded Fund (ETF) Play Video | Download MP4 or MP3
Read more

List of Top Websites Like -

List of Top Websites Like ... case studies, news and more! | social media ... sprout social is a social media management tool created to help ...
Read more