Case Study at Agenda Málaga: Museums and the Web 2.0: The new strategy

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Information about Case Study at Agenda Málaga: Museums and the Web 2.0: The...

Published on June 27, 2009

Author: guillermomiranda



The Museo Thyssen-Bornemisza, concerned about what cultural institutions were doing online and how they were interacting with social networks, began working with other institutions and universities on internet research projects. Javier Espadas presented a research conducted in May 09 about websites and their visibility, focusing on 100 of the best museums worldwide and their presence on the web. The new strategy of the website recently re-launched with a focus on social networking, visibility and accessibility and this was presented by Guillermo Miranda.



Todisseminatecontents >qualitycontents >can beembedded >toolsforsharing, voting, bookmarks, contentssyndication >layoutaccordingtostandards >web designgaranteessiteusability

Communicating (Blogs & Microblogging) Blog Channel Lifestreaming > microblogging Communicating >blogs >micro-blogging

Off-siteoptimisation >post contentsonsitesotherthanown >Promote in-houseprojectson web 2.0 Off-siteoptimisation >contentsonsitesotherthanourown >promote in-houseprojectson Web 2.0

Publish and share >visibility of museumimagesonFlickr >sitesforpublishingpresentations

Social networks >facebookchannel >professionalnetworks

www.museothyssen.orgGuillermo MirandaWeb y Nuevos Medios/Web & New

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