Published on January 13, 2009
by business model innovation coach Dr. Alex Osterwalder ! Ideation Business Model Innovation Exercise Series: nr.1
how do you get…
… to come up with creative/crazy business model ideas?
silly with a exercise
the cow exercise!
how does it work?
sketch out 3 business models..
…in which I, the cow, play the main act!
you don’t get it?
… then let’s look at some examples
… then let’s look at some examples that’s not me by the way
you got 3 minutes!
you got 3 minutes! GO!
and make sure you send me your sketches firstname.lastname@example.org
now get real and sketch out good ideas for your own organization!
check out my blog for more: http://business-model-design.blogspot.com
and don’t miss the…
thank you for your attention! email@example.com
The cow exercise is something I regularly do at my keynote speeches and workshops to trigger business model innovation thinking. It so far away from the ...
Business Model Exercise Series: nr.1 - ideation - … Jan 13, 2009 · Business Model Exercise Series: nr.1 - ideation by business model innovation coach Dr ...
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