Business Guide to Twitter

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Information about Business Guide to Twitter
Science-Technology

Published on May 17, 2008

Author: ellispratt

Source: authorstream.com

PowerPoint Presentation: Twitter as a business tool What it is and why your business should not get left behind A presentation (of sorts) by Ellis Pratt PowerPoint Presentation: Twitter..? What's that? PowerPoint Presentation: It's.... a web site a service a piece of software a data feed …rolled into one PowerPoint Presentation: Twitter is free to use PowerPoint Presentation: So how will it help my business? PowerPoint Presentation: Introduction PowerPoint Presentation: I'm Ellis PowerPoint Presentation: I co-own a technical authoring company near London called Cherryleaf PowerPoint Presentation: We've no connection with Twitter I'm just a Twitter user PowerPoint Presentation: So let me tell you how you can use Twitter in your business PowerPoint Presentation: Let's explain what it is PowerPoint Presentation: You use it to send messages to people & You use it to receive messages from people PowerPoint Presentation: Type your message here PowerPoint Presentation: Here are my list of messages received PowerPoint Presentation: It's a bit like blogging and it's a bit like text messaging PowerPoint Presentation: You're limited to 140 characters You can also send and receive Twitter messages on your mobile - via SMS text messages PowerPoint Presentation: You only receive messages from the people you choose to follow PowerPoint Presentation: Likewise, people must choose to follow you (i.e. receive your messages)‏ PowerPoint Presentation: So where's the business use? PowerPoint Presentation: Researching People, Trends and Markets PowerPoint Presentation: You can follow people you admire, and discover... PowerPoint Presentation: ...what they are doing You can follow people you admire, and discover... PowerPoint Presentation: ...what they are looking at today You can follow people you admire, and discover... PowerPoint Presentation: You can follow people you admire, and discover... ...who they're following PowerPoint Presentation: ...to learn about new “stuff” before others do You can follow people... PowerPoint Presentation: ...to become an expert in your field You can follow people... PowerPoint Presentation: click “follow” PowerPoint Presentation: and.. PowerPoint Presentation: You can get an alert each time someone posts using a particular word or phrase (e.g. track “small business")‏ PowerPoint Presentation: For example Here are messages where people have used the words “guide” or “manual” PowerPoint Presentation: I receive these alerts in GoogleTalk For example Here are messages where people have used the words “guide” or “manual” PowerPoint Presentation: They could be useful people for me to contact For example Here are messages where people have used the words “guide” or “manual” PowerPoint Presentation: You can use it to source suppliers PowerPoint Presentation: There are other sites and software that let you get more out of Twitter PowerPoint Presentation: Twist allows you to compare the popularity of words used in Twitter messages.... PowerPoint Presentation: ...which could be useful for Search Engine Optimisation Twist allows you to compare the popularity of words used in Twitter messages... PowerPoint Presentation: Floort.com allows you to carry out surveys and opinion polls PowerPoint Presentation: Communicating with people PowerPoint Presentation: You can tell people all the things you are doing quickly and easily PowerPoint Presentation: You can use desktop applications to send and receive your messages PowerPoint Presentation: You can use your mobile phone too PowerPoint Presentation: For example Our contractors can receive details of new opportunities on their mobile phone via Twitter generated text messages It's free! PowerPoint Presentation: There are even Web sites where you can send audio, video and data files to your Twitter contacts PowerPoint Presentation: You can set up Twitter so your blogs on your web site get reposted to Twitter and sent to all the people following you on Twitter PowerPoint Presentation: You can set up Twitter so your blogs on your web site get reposted to Twitter and sent to all the people following you on Twitter My blog… ..gets republished as a Twitter message PowerPoint Presentation: You can make your Twitter posts appear in lots of different places PowerPoint Presentation: Here is my Twitter feed on the Cherryleaf Web site PowerPoint Presentation: It means there's always new content on our site.. ...which visitors (including Google) like Here is my Twitter feed on the Cherryleaf Web site PowerPoint Presentation: Here are my Twitter posts on our Web site You can present an image of a busy, active site (and business)‏ PowerPoint Presentation: Here are my Twitter posts on my Ecademy social network profile You can do the same thing on Facebook PowerPoint Presentation: You can send and receive Twitter messages using Skype PowerPoint Presentation: Twemes.com can used for reporting on a live event - such as a conference PowerPoint Presentation: Twemes.com can used for reporting on a live event - such as a conference Delegates and speakers post Twitter messages during the conference PowerPoint Presentation: & Twemes aggregates them onto a Web page Twemes.com can used for reporting on a live event - such as a conference Delegates and speakers post Twitter messages during the conference PowerPoint Presentation: Twitter could be useful for internal business communication PowerPoint Presentation: Telling people where you are As an alternative to email Telling people what you are doing PowerPoint Presentation: You can load your messages into your calender, and... PowerPoint Presentation: You can load your messages into your calender, and... Archive your messages Review a sequence of events Track your time PowerPoint Presentation: Review PowerPoint Presentation: That's some of the business related things you can do with Twitter PowerPoint Presentation: 1. It's great for research 2. It's a quick and easy way to communicate, even on the move 3. It could be useful for internal communication too PowerPoint Presentation: Links www.twitter.com www.twistory.net www.google.com/talk twist.flaptor.com www.twittown.com/twitter4skype PowerPoint Presentation: Links www.chrisfinke.com/twitslikeme twiddeo.com twitpic.com www.tweet-r.com www.twhirl.org PowerPoint Presentation: Feedback? www.cherryleaf.com ellis@cherryleaf.com www.twitter.com/ellispratt

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