Buildinng and Keeping A Good Rep in the Web 2.0 World

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Information about Buildinng and Keeping A Good Rep in the Web 2.0 World

Published on May 5, 2007

Author: bleary

Source: slideshare.net

Description

Presentation for the Georgia chapter of the Public Relations Society of America 2nd annual Practical Perspectives conference

Presented by: Brent Leary, CRM Essentials

Social Computing – Web 2.0 – Business Web Social computing is a social structure in which technology puts power in communities, not institutions.

Social computing is a social structure in which technology puts power in communities, not institutions.

Web 2.0 keys social networking bookmarking tagging mashups direct communication mass collaboration rich content easy syndication search mobile

social networking

bookmarking

tagging

mashups

direct communication

mass collaboration

rich content

easy syndication

search

mobile

Web 2.0 - 21 st Century Networking

Growth of Social Media

Relevance Matters

Quick Ways to Build Your Rep Commenting Profiling Participating

Commenting

Profiling

Participating

6 of 8 people found the following review helpful

 

 

 

 

 

 

 

 

Web 2.0 Participation – An example Elance.com

Elance.com

 

 

Del.icio.us Social Bookmarking Tagging Community participation

Social Bookmarking

Tagging

Community participation

 

 

JumpUp.com: Social Network for Entrepreneurs Social Bookmarking Tagging Small Business Community Participation

Social Bookmarking

Tagging

Small Business Community Participation

 

 

 

Participating in Industry Wikis Hanging with the experts Guru-ing….. Mass Collaboration

Hanging with the experts

Guru-ing…..

Mass Collaboration

 

 

YouTube A video is worth 1,000,000 views Yes… it IS for business Watch Your Back!!!

A video is worth 1,000,000 views

Yes… it IS for business

Watch Your Back!!!

 

 

 

SlideShare.net The YouTube of Powerpoint Presentations

The YouTube of Powerpoint Presentations

 

 

 

 

2 nd Life Don’t Call Me Brent, call me….. Armmand Hammerer

Don’t Call Me Brent, call me…..

 

Search: From Hunted to Hunter – What’s Your GQ? 5.3 billion internet searches were performed in February 2006 Average web user performed 43.1 searches Businesses of all sizes are expected to spend $5 billion dollars advertising on search engines When your site is shown in both organic and paid results for a search, searchers click one of your listings more than 90 percent of the time 43% of search engine users are seeking local merchants to buy something offline

5.3 billion internet searches were performed in February 2006

Average web user performed 43.1 searches

Businesses of all sizes are expected to spend $5 billion dollars advertising on search engines

When your site is shown in both organic and paid results for a search, searchers click one of your listings more than 90 percent of the time

43% of search engine users are seeking local merchants to buy something offline

 

RSS and Web 2.0 Blogs Wikis Social Tagging/ Bookmarking – [Folksonomies] Podcasts iTunes iPod Wiki updates New blog entries Newly tagged sites RSS Reader

Blogging + Podcasts + RSS = REACH! Blogging Podcasting RSS

 

 

 

 

 

Power of Web 2.0 Where’s Newsweek? Who’s Jeff Nolan?

Where’s Newsweek?

Who’s Jeff Nolan?

 

 

 

 

 

 

New tools of the trade del.icio.us

 

 

 

 

 

Thank You! Brent Leary [email_address] Corporate Website WWW.CRM-ESSENTIALS.COM Blog WWW.BRENTLEARY.COM Radio Show Website www.BusinessTechnologyRadio.com

Brent Leary

[email_address]

Corporate Website

WWW.CRM-ESSENTIALS.COM

Blog

WWW.BRENTLEARY.COM

Radio Show Website

www.BusinessTechnologyRadio.com

Saturdays @ 4PM on 1160AM WCFO Atlanta OR www.BusinessRadio1160.com For More Show Info: www.BusinessTechnologyRadio.com

Saturdays @ 4PM on 1160AM WCFO Atlanta

OR

www.BusinessRadio1160.com

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