Bruno Berthezene, Solocal Group UK - Solocal Group UK Event "How To Drive Online Traffic To Local Stores", February 27, 2014

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Information about Bruno Berthezene, Solocal Group UK - Solocal Group UK Event "How To...
Marketing

Published on February 27, 2014

Author: SolocalGroupUK

Source: slideshare.net

Digital brands for local living and business

ABOUT US Ranked #1 in local digital marketing, Solocal Group offers online contents, advertising solutions and transactional services that connect consumers and brands or independent stores locally. 1 Group €1 billion in revenues (£822 million) 63% digital 17 powerful digital brands 5,000 team members in Europe 700,000 customer businesses We are local, online and mobile 2

OUR ESTABLISHMENT IN THE UK Our milestones Our goals Serving UK clients for years Develop business relationships with UK brands Opened London office in July 2013 Establish partnerships with companies addressing SMEs marketing needs Created a UK Ltd company in January 2014 Connect with innovative digital companies and start-ups 3

CONNECTING COMPANIES AND CONSUMERS The key focus of our brands is on providing local digital media and marketing solutions for retailers and service providers, both large and small. 4

A CONSISTENT PORTFOLIO OF BEST-IN-CLASS SOLUTIONS Our vision is to help retailers take advantage of the influence digital media has on in-store sales. Display advertising Our offerings also include … Cross channel solution Website creation for SMEs Online appointment booking E-reputation management tool for hotels Food delivery platform 5

SUPPORTING DIGITAL CHANGE Helping companies meet their customers through all digital platforms. 2 of searches 3 made by mobile users are LOCAL & PRACTICAL solutions are available on ALL PLATFORMS Roland Berger study 2010 6

BEING PRESENT AT ANY STAGE OF THE CONSUMER’S PATH TO PURCHASE Solocal Group’s solutions presence in each stage of the path to purchase The consumer has a need He looks for information Books an appointment or orders And gives his opinion 7

OUR CLIENTS 8

OUR FIELDS OF INTEREST Solocal Group aspires to develop new strategic partnerships within the local digital world. 9

H1 2014 EVENTS Solocal Group Events JANUARY L M 6 13 20 27 7 14 21 28 FEBRUARY M 1 8 15 22 29 J 2 9 16 23 30 V 3 10 17 24 31 S 4 11 18 25 D 5 12 19 26 How to Drive Online Traffic To You Local Stores ? L M M J V 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 S 1 8 15 22 D 2 9 16 23 Digital Events Technology For Marketing & Advertising CCFGB - Member to member cocktail & exhibition Advertising Week Europe Internet Marketing Summit LeWeb MARCH APRIL L M M J V 3 10 17 24 31 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 S 1 8 15 22 29 D 2 9 16 23 30 L 7 14 21 28 London Technology Week M 1 8 15 22 29 M 2 9 16 23 30 J 3 10 17 24 V 4 11 18 25 S 5 12 19 26 D 6 13 20 27 Internet World 2014 Marketing Week Live Verticals Events IMRG Connect EVENT Retail Business Technology Expo Retail Week Live MAY JUNE L M M 5 12 19 26 6 13 20 27 7 14 21 28 J 1 8 15 22 29 V 2 9 16 23 30 S 3 10 17 24 D 4 11 18 25 Masterclass L M M J V S 2 9 16 23 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 D 1 8 15 22 29 Masterclass IMRG Connect EVENT Mobile marketing Retail Summit British Hospitality & Tourism Summit 2014 Masterclass Masterclass 10

THANK YOU! Bruno BERTHEZENE Coralie FERRARA Victor CUQUEMELLE Solocal Group UK Managing Director Business Development Manager Business Development Manager bberthezene@solocal.com cferrara@solocal.com vcuquemelle@solocal.com T: +44 (0)20 7749 4184 T: +44 (0)207 749 4188 T: +44 (0)207 749 4192 M: +33 (0)6 08 49 54 91 M: +44 (0)7 857 489 500 M: +33 (0)6 73 11 84 93 Wahid OMER Pierre-André POCHON Jamie A. COWAN Director – UK Sales CEO Senior Development Manager womer@horyzon-media.com papochon@leadformance.com jamiea.cowan@timendo.com M: +44 (0)7415 866 589 T: +33 (0)1 58 05 18 30 T: +33 (0)1 58 05 18 30 M: +33 (0)6 70 48 53 01 M: +33 (0)6 70 48 53 01 www.solocalgroup.com/en | www.solocalgroupuk.tel | T: +44 (0)207 749 4184 | 64 Great Eastern Street EC2A 3QR London – United Kingdom 11

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