BridgingTheGap

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Education

Published on March 6, 2008

Author: JJMiller

Source: authorstream.com

Bridging the Gap: Aligning Nutrition & Agriculture Policies & Practices with Environment & Health Needs:  Bridging the Gap: Aligning Nutrition & Agriculture Policies & Practices with Environment & Health Needs Cindy Wolff, PhD, MPA, RD Professor and Director CNAP Center for Nutrition and Activity Promotion Linking Nutrition and Agriculture for a Sustainable Future :  Linking Nutrition and Agriculture for a Sustainable Future Links between government policies, agricultural practices, & nutrition education Farm to school programs Consumer trends & food marketing Next steps: strategies for expanding markets for local farmers Food Without Thought: How Farm Policy Contributes to Obesity:  Food Without Thought: How Farm Policy Contributes to Obesity The Institute for Agriculture and Trade Policy report singles out U.S. farm policy -- which for 50 years has suppressed prices of a few farm commodities, e.g. corn and soybeans -- as a reason for the obesity epidemic. Prices for fruits and vegetables have steadily increased. Current farm policy has directed investment into producing low-cost, processed foods high in added fats and sugars. These foods are more available and affordable than healthier choices. Current farm policy is making poor eating habits an economically sensible choice in the short term. Eating Excesses . . .:  Eating Excesses . . . New Dietary Guidelines:  New Dietary Guidelines Fruits, Vegetables, & Fiber: 5 to 13 servings (or 21/2 to 61/2 cups) of fruits and vegetables each day 30 grams of total dietary fiber each day. (Dietary Guidelines for Americans, 2005) Center for Nutrition and Activity Promotion Tulare County…:  Has the highest income from agriculture in CA Has the highest rate of food insecurity in CA 42% of households And … is in the highest category for child overweight in the state (23%) And … has the highest rate of adult diabetes (10% vs 6% state ave.) Local rates are not much different Tulare County… Linking agriculture, food security, and nutrition education makes good business sense.:  Linking agriculture, food security, and nutrition education makes good business sense. Increased plant food consumption leads to: Reduced health care costs Increased sales of agricultural products CNAP Center for Nutrition and Activity Promotion California Specialty Crops Left Out :  California Specialty Crops Left Out 1/3 of all U.S. farm gate $ are from specialty crops. Yet, there are no government subsidies for California specialty crops. California farmers have come together to promote a change in the 2007 Farm Bill. Slide9:  For past 50 years corn, wheat, soybeans, rice and cotton accounted for 93% of farm subsidies; $20 billion last year. There is growing support for reducing the size of subsidy programs in favor of increasing funding for marketing and nutrition programs that would benefit California’s fruit, nut and vegetable growers. 2007 USDA Farm Bill Should Bring Changes Farm Bill 2007 Steering Committee Organizations:  Farm Bill 2007 Steering Committee Organizations California Association of Wine Grape Growers California Citrus Mutual California Grape and Tree Fruit League Sunkist Growers, Incorporated United Fresh Fruit & Vegetable Association Slide11:  “By expanding access and availability of safe, wholesome, healthy and affordable fruits and vegetables, the 2007 Farm Bill will be a critical component in reaching the mandate of doubling fruit and vegetable consumption called for in the new Dietary Guidelines.” Farm Bill 2007 Steering Committee Organizations Slide12:  The new Dietary Guidelines recommend 5 to 13 fruit and vegetable servings. Yet, on any given day, 45% of children eat no fruit at all, and 20% eat less than one serving of vegetables Future farm policy will not only support American agriculture; it will support and encourage the health and well-being of all Americans.” Farm Bill 2007 Steering Committee Organizations New WIC Food Package:  New WIC Food Package Proposed WIC Food Package adds fruits and vegetables ($8/mo. women, $6/mo. children) 400 families in Butte Co. x $14/mo. = $67,200/yr. CA WIC serves 1.4 million women, infants & children - 60% of California infants are enrolled in WIC - New WIC package could produce $118,000,000 in fruit and vegetable sales per year Food Stamp Eligibility:  50% of those eligible for food stamps are not being served. Food stamp participants consume more fruits/vegetables than non-participants. Food Stamp Eligibility Why Buy Local?:  Why Buy Local? PROMOTES SUSTAINABILITY Local food doesn't travel far which reduces CO2 and packing materials. STRENGTHENS LOCAL ECONOMY Keeps dollars circulating in your community. SUPPORTS FAMILY FARMS More of your money spent on food goes to the farmer. SAFEGUARDS HEALTH Easier to choose fresh foods from farmers who avoid or reduce use of chemicals or genetically modified seed. EXCEPTIONAL TASTE AND FRESHNESS Local farmers can offer produce varieties bred for taste and freshness rather than long shelf life. 18% Annual Growth in Organic Food Sales Global hunt is on to fill organic food demand:  18% Annual Growth in Organic Food Sales Global hunt is on to fill organic food demand Growth rate in organic food sales annually in the U.S. Slide17:  Nutrition Education  Increases in Agricultural Product Sales 5 a Day  More Matters Campaign:  5 a Day  More Matters Campaign 5 a Day has produced significant increases in fruit & vegetable consumption. New logo and tag line Harvest of the Month (HOM):  Harvest of the Month (HOM) Goals: Increase consumption of fruits and vegetables Taste and learn about a different fruit or vegetable each month Incorporate inclusion of HOM fruits/vegies into school menus Center for Nutrition and Activity Promotion Harvest of the Month ’06-’07:  Harvest of the Month ’06-’07 September Tomatoes October Winter Squash November Persimmons December Dried plums, raisins, figs January Tangerines, tangelos, & mandarins February Cabbage March Peas April Asparagus May Avocados June Peaches Sierra Cascade Nutrition & Activity Consortium SCNAC’s Harvest of the Month :  SCNAC’s Harvest of the Month 1000 lbs of persimmons delivered to the Chico Farmers Market and distributed with nutrition education information to 9 school districts. CNAP Eat Healthy Be Active Live Well Sierra Cascade Nutrition & Activity Consortium Farm to School:  Farm to School Center for Nutrition and Activity Promotion Slide24:  The Farm to School program brings children and farmers together and provides new markets for locally grown foods. Slide25:  Goal is to bridge the disconnect between local producers and local consumers More than 100 university buying programs are listed including: UC Santa Barbara Santa Clara University UC San Francisco UC Santa Cruz and 17 other California universities Slide29:  ASUCD Coffee House (Business Name: ASUCD Coffee House) Cache Creek Nursery (Business Name: Cache Creek Nursery) Capay Canyon Ranch (Business Name: Capay Canyon Ranch) Capay Valley Vineyards (Business Name: Capay Valley Vineyards) Clarence Van Hook (Business Name: Clarence Van Hook) Davis Farmers' Market (Any) Davis Food COOP (Business Name: Davis Food COOP) Del Rio Botanical (Business Name: Del Rio Botanical) Dixon Ridge Farms (Business Name: Dixon Ridge Farms) Eatwell Farm (Business Name: Eatwell Farm) Esparto Capay Valley Certified Farmers' Market (Any) Fiddlers Green (Business Name: Fiddlers Green) FreeHeart Farm (Business Name: FreeHeart Farm) Fritz Durst Farming (Business Name: Fritz Durst Farming) Full Belly Farm (Business Name: Full Belly Farm) Galaxy Farm (Business Name: Galaxy Farm) Gold Oak Ranch (Business Name: Gold Oak Ranch) Good Humus Produce (Business Name: Good Humus Produce) Haag Farm--Walnuts (Business Name: Haag Farm--Walnuts) III Doc's Almond Ranch (Business Name: III Doc's Almond Ranch) James Durst Farming (Business Name: James Durst Farming) Live Oak Farm (Business Name: Live Oak Farm) Oldani Family Farm (Business Name: Oldani Family Farm) Pacific Star Gardens (Business Name: Pacific Star Gardens) Putah Creek Cafe and Buckhorn Catering (Business Name: Putah Creek Cafe and Buckhorn Catering) Strategies for Farmers:  Strategies for Farmers Support legislation promoting CA agriculture Increase sales by increasing convenience e.g. to school meal programs Help educate the public to eat what’s in season locally: Supports local agriculture Seasonable foods are higher in nutrient content National Farmer’s Market Week:  National Farmer’s Market Week USDA Secretary Mike Johanns proclaimed August 6th to 12th “National Farmer’s Market Week” http://www.ams.usda.gov/farmersmarkets/ The Sustainability, Agriculture, and Nutrition Education Partnership is Blooming:  Center for Nutrition and Activity Promotion The Sustainability, Agriculture, and Nutrition Education Partnership is Blooming The 5 a Day, HOM, and Farm to School programs are growing Let’s bring the Farm to College program to CSUC And the Community Alliance with Family Farmers to the north state

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