BodyTite™ of Invasix - Presentation

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Information about BodyTite™ of Invasix - Presentation
Health & Medicine

Published on May 12, 2009

Author: BodyTite

Source: slideshare.net

Description

http://www.icosmed.de
BodyTite™ ist das effektivste minimal invasive Liposuktionsgerät, das gleichzeitig Fett verflüssigt, absaugt und eine dreidimensionale Gewebestraffung von ca. 40% erzielt. Diese Technologie ist gerade dabei die Laser gestützte Liposuktion weltweit zu ersetzen.

Deutschland - Distribution i-CosMed Ltd & Co.KG Schloßstrasse 14 D-82031 Grünwald Fon: +49-(0)89-37 41 21 72 Fax: +49-(0)89-430 21 69 www.icosmed.de featuring RFAL™ Technology

A new approach to minimally invasive aesthetic surgery Presenter: featuring RFAL™ Technology

Who is Invasix? • Privately held Israeli company - www.invasix.com • Dedicated to minimally invasive technologies through the development of innovative body contouring device, – facial technology in R&D • World wide distribution with dedicated offices in North America, Asia Pacific and Europe • ISO, CE approved, FDA pending • Dedicated and growing North American service structure • Experienced and seasoned management team with ESC, Lumenis, Syneron and Sciton experience featuring RFAL™ Technology

The Body Contouring Market • 350,000 liposuctions performed by plastics • Total estimated number of procedures is close to 1,000,000 in US • Representing 4% of all elective surgeries featuring RFAL™ Technology

Why The Growth? Obesity Trends in USA: In 1990 not a single state had a BMI over 15% By 2007 two-thirds of US had BMI over 25% Statistics Courtesy Center of Disease Control featuring RFAL™ Technology

Why The Growth? In the last 40 years … The average American man has The average American woman has a 5 inch increase in waist size a 7 inch increase in waist size (now 40 inches). (now 37 inches). Statistics Courtesy American Heart Association featuring RFAL™ Technology

The Growth of Liposuction • Estimated body contouring market will double in the next 4 years • Significant part of growth due to Energy Assisted Liposuction market • Growth will be driven by liposuction technologies perceived as being gentle, out- patient and proven to induce contraction featuring RFAL™ Technology

Liposuction Popularity featuring RFAL™ Technology

Available Liposuction Options: Traditional Liposuction • – Requires hard work – No blood vessel coagulation – Little to no skin tightening WAL (Water Assisted Liposuction) • Less bleeding and trauma than SAL, been available 5 years – Little or no skin tightening – UAL (Ultrasound Assisted Liposuction) • Good for fibrotic tissue – Requires separate aspiration – No blood vessel coagulation Now …. RFAL – Little to no skin tightening – PAL (Power Assisted Liposuction) • – Fast treatment – Very aggressive and no blood vessel coagulation – Little to no skin tightening LAL (Laser Assisted Liposuction) • – Slow treatment – requires separate aspiration – Has tightening effect – Blood vessel coagulation featuring RFAL™ Technology

Procedure Benefits • Speed • Less bleeding • Monitoring and Safety • Thermal uniformity An ideal Liposuction Immediate Post-treatment Benefits solution • Less pain • Less swelling should • Less bruising address the following: Long-term Objectives • Uniform re-contouring • Soft-tissue contraction & Tightening featuring RFAL™ Technology

Ideal Liposuction Criteria Physiological/Medical Criteria: 1. Coagulate vessels = less bruising 2. Liquefy fat = gentle extraction = less swelling 3. Skin contraction 4. Uniform body contouring 5. Continuous thermal monitoring & safety 6. Treat individuals with larger BMI featuring RFAL™ Technology

Ideal Liposuction Criteria Economic Criteria: 1. Perform under local anesthesia 2. Side office procedure 3. Treat a variety of treatment zones/sizes 4. Speed; one stage coagulation & aspiration featuring RFAL™ Technology

BodyTite System RFAL Specifications • 75W RF output system • Treatment depth control from 5mm to 50mm • Real time skin temperature monitoring • Real time power and tissue impedance monitoring • Tip anti-carbonization control • Directional energy delivery • Low weight – 10 kg • Small footprint – 30 X 30 X 100 cm featuring RFAL™ Technology

RFAL Technology • Radio Frequency Assisted Liposuction • Heating the skin by the RF current which flows from the internal to the external electrode placed on the skin above the internal electrode. featuring RFAL™ Technology

Internal Electrode = Cannula • Internal electrode is also a cannula • For simultaneous coagulation & aspiration • One Stage coagulation and aspiration • Unprecedented speed, uniformity & safety featuring RFAL™ Technology

BodyTite Handpiece Controlled Depth of Penetration 5mm extension RF External Electrode RF Internal Electrode 50mm extension Coagulation of Adipose, Vascular and Fibrous Tissue AND ASPIRATES = ONLY FAST ONE STAGE TECHNOLOGY featuring RFAL™ Technology

Thermal Directionality and Uniformity featuring RFAL™ Technology

Thermal Profile Computer Simulation External electrode Internal electrode featuring RFAL™ Technology

Comparison with Laser Assisted Liposuction • RF Assisted Liposuction (RFAL) & LipoTightening Better localization and concentration of energy – Uniform heating – Exponential thermal zone size – Safe RF enabled tightening of skin – Laser RF Skin Fat Muscle featuring RFAL™ Technology

Comparison with Laser Assisted Liposuction RFAL LAL featuring RFAL™ Technology

< Click image to start animation > BodyTite Physiological Effect featuring RFAL™ Technology

RFAL Features & Benefits Sophisticated Handpiece • Treatment depth adjustment • Directional and controlled RF • Constant monitoring & safety feedback control • Simultaneous aspiration-coagulation handpiece • Aspiration speed greater than traditional liposuction featuring RFAL™ Technology

RFAL Features & Benefits Speed of Treatment: • Sample area of 5x5cm and thickness of 20mm with initial temperature of 26oC were treated at depth of 10mm until skin surface was heated uniformly up to 42oC. Power of 50W was used. • Measured treatment time was 37sec representing treatment speed of 1.5 sec/cm2. • Typical site 25x25cm can be treated during about 10min. • SmartLipo MPX requires more than hour to treat identical area • Faster at higher wattages featuring RFAL™ Technology

RFAL vs SAL Aspiration Speed RFAL SAL Cannula Size 3.7mm aspirating 3.7mm blunt nose cannula Mercedes cannula Aspirated in 490 ml (23.3 ml/min) 440 ml (20.9 ml/min) 21 minutes Conclusions: • RFAL12% faster aspiration than SAL • RFAL visibly less hematocrit than SAL • RFAL has visible liquification of the SAL aspirated fat vs SAL more lobular fat aggregates RFAL featuring RFAL™ Technology

RFAL Features & Benefits Skin Temperature Monitoring & Limit Control • A sensor embedded in the handpiece provides real time surface temperature; only device to monitor epidermal temperature • Temperature cut-off above an adjustable target level and energy is automatically reactivated when the hand piece/temperature falls below the cut-off level • This closed-loop feedback avoids overtreatment and thermal hot spots to ensure a safe and uniform treatment. • Allows operator to maintain target temp at any give location featuring RFAL™ Technology

RFAL Features & Benefits Impedance Monitoring • Contact Impedance: – Energy cut off if one of the electrodes does not have contact with the skin’s surface or is too close to the skin’s surface • Anti-Carbonization Protection: – Automatically cuts off energy during treatment if carbonization builds on the internal electrode. featuring RFAL™ Technology

RFAL Features & Benefits Audible Feedback • For both temperature measurements and impedance feedback • Physicians can focus on treatment • Audible monitors sound when approaching and then achieved target temp • Impedance errors (too close or too far) sound as well featuring RFAL™ Technology

User Friendly Interface 50 W featuring RFAL™ Technology

Quantified Comparison of Heating Uniformity RFAL LAL LAL RFAL 35 30 Researcher 2.9 software was 25 used for thermal images % of total 20 quantiattive analysis 15 10 5 0 23,5 26 28,5 31 33,5 36 38,5 41 43,5 46 48,5 51 Temperature, oC featuring RFAL™ Technology

Larger treatment area uniformity LAL RFAL 35 30 25 % of total 20 15 10 5 0 23,5 26 28,5 31 33,5 36 38,5 41 43,5 46 48,5 51 Temperature, oC featuring RFAL™ Technology

Uniformity of RFAL Flir A320 Thermal Camera Flir A320 Thermal Camera featuring RFAL™ Technology

Histological Study Untreated fat. Fat after SAL/ PAL treatment. Adipose tissue is separated to clusters. Space between adipocytes is filled with hemoglobin. Fat after RFAL treatment. Channel in the fat is observed. Fat cells are disrupted around the channel. featuring RFAL™ Technology

Histological Study Blood vessel coagulated after RFAL treatment Untreated collagen Collagen after RFAL treatment featuring RFAL™ Technology

Sp Blood Vessel Coagulation with RFAL featuring RFAL™ Technology

Vessel Coagulation featuring RFAL™ Technology

Blood Vessel Coagulation Untreated Fat LAL Treated Fat RFAL Treated Fat featuring RFAL™ Technology

No bleeding in fat area normal bleeding in sub-dermal area featuring RFAL™ Technology

Blood Vessel Coagulation Histology • RF coagulates vessels featuring RFAL™ Technology

RFAL Coagulative Effect • RFAL followed by PAL faster than PAL alone • Lower Hematocrit in Aspirate than SAL/PAL • Higher Lipocrit in Aspirate than SAL/PAL SA RFAL L featuring RFAL™ Technology

Adipose Tissues Coagulation • Adipose liquefaction = gentle extraction • Reduced extraction forces • Less edema, less pain SA RFAL L featuring RFAL™ Technology

Sp Skin Contraction with RFAL featuring RFAL™ Technology

RFAL Skin Contraction Normal Untreated Collagen RFAL Treated Collagen Denaturization featuring RFAL™ Technology

20-30% More Contraction @ 3-6 mons featuring RFAL™ Technology

RFAL Skin Contraction Sub Dermal RFAL Contraction + Fibrous Septae Contraction = X, Y, Z Soft Tissue Contraction featuring RFAL™ Technology

Pre-Abdominalplasty Patient CONTROL Patient was treated with three technologies, Smartlipo MPX 46W, BodyTite 50W and BodyTite 75W featuring RFAL™ Technology

BodyTite Effects Before After featuring RFAL™ Technology

Immediate Contraction Before -70mm After tumescent – 82mm After RF but prior suction – 70mm featuring RFAL™ Technology

Analysis of Tightening Results Photo Courtesy: Stephen Mulholland MD 21% vertical contraction featuring RFAL™ Technology

Analysis of Tightening Results Photo Courtesy: Stephen Mulholland MD 10.3% vertical contraction featuring RFAL™ Technology

Analysis of Tightening Results Photo Courtesy: Stephen Mulholland MD 10% vertical contraction featuring RFAL™ Technology

Summary of Skin Contraction • SAL/UAL maximum linear contraction of 5% reported (11% surface contraction) • LAL 8% linear corresponding to 17% area contraction verified • Initial RFAL skin contraction studies show: • - linear 14%-40% • - area contraction 24%-60% for high volume patient • - depending on treated volume and energy deposited • RFAL is about twice more effective on skin contraction than LAL • Objective 3D Vector Analysis in progress featuring RFAL™ Technology

Physician Testimonial: Skin Contraction “For skin tightening, nothing other than BodyTite really works. With competing systems, you may attain as much as 10% improvement in skin tightening. But BodyTite truly causes skin contraction, if used correctly. With BodyTite, you can actually measure skin contraction. With one treatment, I am seeing up to 40% skin retraction.” “Every single patient of mine has been ecstatically happy with treatment.” --- Dr. Diane Duncan, Fort Collins CO featuring RFAL™ Technology

Physician Testimonial “I consider BodyTite the next-generation in non-excisional skin-tightening devices – more evolutionary than revolutionary. … The ability to modulate the skin surface temperature is better than any other system on the market.” “This should be an easy procedure to market to patients because I feel it fills a need. We’ll be able to achieve more skin tightening in a lipo patient with loose skin compared to other existing modalities. These patients may no longer require a tummy tuck. Plus, practices should be able to charge a premium for that benefit.” --- Dr. Jason Pozner, Boca Raton FL featuring RFAL™ Technology

Physician Testimonial This morning I saw this 35 year old 5' 4quot; 150 pound woman 2 weeks after her limited abdominoplasty and RF abdominal liposuction as marked. She has no pain and no problem healing and I feel an incredible early result not previously achievable by any means. -- Dr. Dennis Hurwitz, Pittsburgh PA featuring RFAL™ Technology

IRB Clinical Sites Multiple centered IRB clinical site • Malcolm Paul, USA • Diane Duncan, USA • Dennis Hurwitz, USA • Gerald Pitman, USA • Roy Geronomous & Lori Brightman, USA • Stephen Mulholland, Canada • Guillermo Blugerman, Argentina Overall results show uniformity, consistency and safe results. featuring RFAL™ Technology

Sp Before and After Photos featuring RFAL™ Technology

Massive Weight Loss: Dr. Hurwitz Before & 6 Weeks After Photo Courtesy: Dennis Hurwitz, MD Absolute waist circumferential contraction of 9cm (118-109=9cm) featuring RFAL™ Technology

Massive Weight Loss: Dr. Hurwitz Before & 6 Weeks After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Massive Weight Loss: Dr. Hurwitz Patient: Analysis of Tightening Results Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Hips, Flanks and Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Hips, Flanks and Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Post Mummy Tummy – Mother of 9 and 4 year old featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Post Mummy Tummy – Mother of 9 and 4 year old featuring RFAL™ Technology

Before & 3 mos After – 28F Photo Courtesy: Guillermo Blugerman, MD Weight 133 lbs; Cir. 83 cm Weight 122 lbs; Cir. 71 cm featuring RFAL™ Technology

Before & 3mos After – 28F Photo Courtesy: Guillermo Blugerman, MD Weight 133 lbs; Cir. 83 cm Weight 122 lbs; Cir. 71 cm featuring RFAL™ Technology

Before & After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & 3mos After – 32F Photo Courtesy: Guillermo Blugerman, MD Weight 136 lbs; Cir. 91 cm Weight 129 lbs; Cir. 78 cm featuring RFAL™ Technology

Before & 3mos After – 32F Photo Courtesy: Guillermo Blugerman, MD Weight 136 lbs; Cir. 91 cm Weight 129 lbs; Cir. 78 cm featuring RFAL™ Technology

Before & 3mos After – 20M Photo Courtesy: Guillermo Blugerman, MD Weight 172 lbs; Cir. 100 cm Weight 178 lbs ; Cir. 105 cm featuring RFAL™ Technology

Before & 3mos After – 20M Photo Courtesy: Guillermo Blugerman, MD Weight 178 lbs ; Cir. 105 cm Weight 172 lbs; Cir. 100 cm featuring RFAL™ Technology

Before & After – 58F Photo Courtesy: Stephen Mulholland MD Inner & Outer Thigh, Hips & Abdomen Treatment with Cellulite Reduction featuring RFAL™ Technology

Before & After – 34F Photo Courtesy: Stephen Mulholland MD Inner & Outer Thigh, Bra Line, Hips, Buttocks & Abdomen Treatment featuring RFAL™ Technology

Before & After – 34F Photo Courtesy: Stephen Mulholland MD Inner & Outer Thigh, Bra Line, Hips, Buttocks & Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Abdomen Treatment featuring RFAL™ Technology

Before & 6 Weeks After Arm treatment showing significant skin contraction. Photo Courtesy: Guillermo Blugerman, MD featuring RFAL™ Technology

Before & 6W After – 57F Photo Courtesy: Stephen Mulholland MD Inner & Outer Thigh Treatment with Cellulite Reduction featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Flank and Back Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Stephen Mulholland MD Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & 7 Weeks After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & 7 Weeks After Photo Courtesy: Dennis Hurwitz, MD featuring RFAL™ Technology

Before & 3mos After Photo Courtesy: Malcolm Paul, MD Abdomen Treatment featuring RFAL™ Technology

Before & After Photo Courtesy: Malcolm Paul, MD Back and Abdomen Treatment featuring RFAL™ Technology

Before & 3mos After – 52F Photo Courtesy: Guillermo Blugerman, MD Weight 139 lbs; Cir. 90 cm Weight 128 lbs; Cir. 85 cm featuring RFAL™ Technology

Before & After Photo Courtesy: Guillermo Blugerman, MD featuring RFAL™ Technology

Patient Testimonial “My results are amazing! BodyTite has totally re-contoured my figure and changed my body type completely. It feels like my skin has tightened and formed back to my body and I can see I don’t have saggy skin or rolls anymore. Three years after having my baby, I feel like I have a new body image and my shape back.” “I was treated a month ago and already I feel more active and lighter, with a much better figure. I am a new person with a totally new shape and outlook about my body image.” “During and after my treatment I never felt any pain. I would describe it as a general soreness, but not painful at all.” L.M., 24 years Areas Treated: Hips, flanks, bra line (wants abdomen next) Profile: Single mother of 3 year old child featuring RFAL™ Technology

Marketing • Liposuction is a big market ($341,144 procedures performed by ASAPS members in 2008) • Consumers are losing interest in traditional liposuction (down 25% since 2007) in the same time, Energy Assisted Liposuction market is booming and overall body contouring market is growing • Consumes are demanding - skin contraction - less bruising, pain, etc - out-patient • To maintain practice growth physicians need to incorporate Energy Assisted Liposuction Statistics courtesy ASAPS featuring RFAL™ Technology

Marketing Materials Patient Education Direct Mail Brochure Postcard And More: •Patient Education Flip Book •Advertising Templates •Table Top Display •Posters •Consumer Website featuring RFAL™ Technology

BodyTite ROI Benefits: • Increased market demand • Adds new patients in your practice interested in a gentle, less downtime procedure • New patients who are not ready for excisional procedures but interested in RFAL contraction • Treat multiple zones achieving coagulation and contraction faster than SAL , UAL, LAL • Safest most reliable way of achieving thermal treatment • More patient candidates (high BMI, loose skin, previous liposuction) • Side-office and local anesthesia to reduce overhead • between $1500-$4000 facility/staffing in cost savings featuring RFAL™ Technology

BodyTite Competitive Advantages Ergonomic design Fully Controlled Procedure Small foot print • • Skin temperature monitoring Light weight • • Anti-carbonization Simple use monitoring • Intuitive interface • • Controlled penetration depth Most advanced technology • Skin contact monitoring Higher power • Output power monitoring • Faster treatment • Skin impedance monitoring • Single Stage • Uniform heating • Directional heating • Lipolysis/Tightening/Coagulatio • n • BEST in class Skin Contraction featuring RFAL™ Technology

Thank you Questions? Please Call - +49-89-37412172 featuring RFAL™ Technology

Deutschland - Distribution i-CosMed Ltd & Co.KG Schloßstrasse 14 D-82031 Grünwald Fon: +49-(0)89-37 41 21 72 Fax: +49-(0)89-430 21 69 www.icosmed.de featuring RFAL™ Technology

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