BodyTite Liposuction

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Information about BodyTite Liposuction
Science-Technology

Published on July 28, 2009

Author: BodyTite

Source: authorstream.com

Deutschland - Distribution : Deutschland - Distribution i-CosMed Ltd & Co.KG Schloßstrasse 14 D-82031 Grünwald Fon: +49-(0)89-37 41 21 72 Fax: +49-(0)89-430 21 69 www.icosmed.de Slide 2: A new approach to minimally invasive aesthetic surgery Presenter: Who is Invasix? : Who is Invasix? Privately held Israeli company - www.invasix.com Dedicated to minimally invasive technologies through the development of innovative body contouring device, facial technology in R&D World wide distribution with dedicated offices in North America, Asia Pacific and Europe ISO, CE approved, FDA pending Dedicated and growing North American service structure Experienced and seasoned management team with ESC, Lumenis, Syneron and Sciton experience The Body Contouring Market : The Body Contouring Market 350,000 liposuctions performed by plastics Total estimated number of procedures is close to 1,000,000 in US Representing 4% of all elective surgeries Why The Growth? : Why The Growth? In 1990 not a single state had a BMI over 15% By 2007 two-thirds of US had BMI over 25% Statistics Courtesy Center of Disease Control Obesity Trends in USA: Why The Growth? : Why The Growth? The average American man has a 5 inch increase in waist size (now 40 inches). Statistics Courtesy American Heart Association In the last 40 years … The average American woman has a 7 inch increase in waist size (now 37 inches). The Growth of Liposuction : The Growth of Liposuction Estimated body contouring market will double in the next 4 years Significant part of growth due to Energy Assisted Liposuction market Growth will be driven by liposuction technologies perceived as being gentle, out-patient and proven to induce contraction Liposuction Popularity : Liposuction Popularity Available Liposuction Options: : Available Liposuction Options: Traditional Liposuction Requires hard work No blood vessel coagulation Little to no skin tightening WAL (Water Assisted Liposuction) Less bleeding and trauma than SAL, been available 5 years Little or no skin tightening UAL (Ultrasound Assisted Liposuction) Good for fibrotic tissue Requires separate aspiration No blood vessel coagulation Little to no skin tightening PAL (Power Assisted Liposuction) Fast treatment Very aggressive and no blood vessel coagulation Little to no skin tightening LAL (Laser Assisted Liposuction) Slow treatment – requires separate aspiration Has tightening effect Blood vessel coagulation Now …. RFAL An ideal Liposuctionsolution should address the following: : An ideal Liposuctionsolution should address the following: Ideal Liposuction Criteria : Ideal Liposuction Criteria Physiological/Medical Criteria: Coagulate vessels = less bruising Liquefy fat = gentle extraction = less swelling Skin contraction Uniform body contouring Continuous thermal monitoring & safety Treat individuals with larger BMI Ideal Liposuction Criteria : Ideal Liposuction Criteria Economic Criteria: Perform under local anesthesia Side office procedure Treat a variety of treatment zones/sizes Speed; one stage coagulation & aspiration BodyTite System RFAL Specifications : BodyTite System RFAL Specifications 75W RF output system Treatment depth control from 5mm to 50mm Real time skin temperature monitoring Real time power and tissue impedance monitoring Tip anti-carbonization control Directional energy delivery Low weight – 10 kg Small footprint – 30 X 30 X 100 cm RFAL Technology : RFAL Technology Radio Frequency Assisted Liposuction Heating the skin by the RF current which flows from the internal to the external electrode placed on the skin above the internal electrode. Internal Electrode = Cannula : Internal Electrode = Cannula Internal electrode is also a cannula For simultaneous coagulation & aspiration One Stage coagulation and aspiration Unprecedented speed, uniformity & safety BodyTite Handpiece : BodyTite Handpiece RF Internal Electrode Coagulation of Adipose, Vascular and Fibrous Tissue AND ASPIRATES = ONLY FAST ONE STAGE TECHNOLOGY RF External Electrode Controlled Depth of Penetration 5mm extension 50mm extension Thermal Directionality and Uniformity : Thermal Directionality and Uniformity Thermal Profile Computer Simulation : Thermal Profile Computer Simulation External electrode Internal electrode Comparison with Laser Assisted Liposuction : Comparison with Laser Assisted Liposuction RF Assisted Liposuction (RFAL) & LipoTightening Better localization and concentration of energy Uniform heating Exponential thermal zone size Safe RF enabled tightening of skin Fat Muscle Skin RF Laser Comparison with Laser Assisted Liposuction : Comparison with Laser Assisted Liposuction RFAL LAL BodyTite Physiological Effect : BodyTite Physiological Effect < Click image to start animation > RFAL Features & Benefits : RFAL Features & Benefits Sophisticated Handpiece Treatment depth adjustment Directional and controlled RF Constant monitoring & safety feedback control Simultaneous aspiration-coagulation handpiece Aspiration speed greater than traditional liposuction RFAL Features & Benefits : RFAL Features & Benefits Speed of Treatment: Sample area of 5x5cm and thickness of 20mm with initial temperature of 26oC were treated at depth of 10mm until skin surface was heated uniformly up to 42oC. Power of 50W was used. Measured treatment time was 37sec representing treatment speed of 1.5 sec/cm2. Typical site 25x25cm can be treated during about 10min. SmartLipo MPX requires more than hour to treat identical area Faster at higher wattages RFAL vs SAL Aspiration Speed : RFAL vs SAL Aspiration Speed RFAL SAL Conclusions: RFAL12% faster aspiration than SAL RFAL visibly less hematocrit than SAL RFAL has visible liquification of the aspirated fat vs SAL more lobular fat aggregates RFAL Features & Benefits : RFAL Features & Benefits Skin Temperature Monitoring & Limit Control A sensor embedded in the handpiece provides real time surface temperature; only device to monitor epidermal temperature Temperature cut-off above an adjustable target level and energy is automatically reactivated when the hand piece/temperature falls below the cut-off level This closed-loop feedback avoids overtreatment and thermal hot spots to ensure a safe and uniform treatment. Allows operator to maintain target temp at any give location RFAL Features & Benefits : RFAL Features & Benefits Impedance Monitoring Contact Impedance: Energy cut off if one of the electrodes does not have contact with the skin’s surface or is too close to the skin’s surface Anti-Carbonization Protection: Automatically cuts off energy during treatment if carbonization builds on the internal electrode. RFAL Features & Benefits : RFAL Features & Benefits Audible Feedback For both temperature measurements and impedance feedback Physicians can focus on treatment Audible monitors sound when approaching and then achieved target temp Impedance errors (too close or too far) sound as well User Friendly Interface : User Friendly Interface Quantified Comparison of Heating Uniformity : Quantified Comparison of Heating Uniformity Researcher 2.9 software was used for thermal images quantiattive analysis RFAL LAL Slide 30: Larger treatment area uniformity Uniformity of RFAL : Uniformity of RFAL Flir A320 Thermal Camera Flir A320 Thermal Camera Histological Study : Histological Study Fat after RFAL treatment. Channel in the fat is observed. Fat cells are disrupted around the channel. Untreated fat. Fat after SAL/ PAL treatment. Adipose tissue is separated to clusters. Space between adipocytes is filled with hemoglobin. Histological Study : Histological Study Collagen after RFAL treatment Blood vessel coagulated after RFAL treatment Untreated collagen Blood Vessel Coagulation with RFAL : Sp Blood Vessel Coagulation with RFAL Vessel Coagulation : Vessel Coagulation Blood Vessel Coagulation : Blood Vessel Coagulation Untreated Fat LAL Treated Fat RFAL Treated Fat No bleeding in fat area : No bleeding in fat area normal bleeding in sub-dermal area Blood Vessel Coagulation Histology : Blood Vessel Coagulation Histology RF coagulates vessels RFAL Coagulative Effect : RFAL Coagulative Effect RFAL followed by PAL faster than PAL alone Lower Hematocrit in Aspirate than SAL/PAL Higher Lipocrit in Aspirate than SAL/PAL RFAL SAL Adipose Tissues Coagulation : Adipose Tissues Coagulation Adipose liquefaction = gentle extraction Reduced extraction forces Less edema, less pain RFAL SAL Skin Contraction with RFAL : Sp Skin Contraction with RFAL RFAL Skin Contraction : RFAL Skin Contraction Normal Untreated Collagen RFAL Treated Collagen Denaturization 20-30% More Contraction @ 3-6 mons : 20-30% More Contraction @ 3-6 mons RFAL Skin Contraction : RFAL Skin Contraction Sub Dermal RFAL Contraction + Fibrous Septae Contraction = X, Y, Z Soft Tissue Contraction Pre-Abdominalplasty Patient : Pre-Abdominalplasty Patient CONTROL Patient was treated with three technologies, Smartlipo MPX 46W, BodyTite 50W and BodyTite 75W BodyTite Effects : Before After BodyTite Effects Immediate Contraction : Immediate Contraction Before -70mm After tumescent – 82mm After RF but prior suction – 70mm Analysis of Tightening Results : Photo Courtesy: Stephen Mulholland MD 21% vertical contraction Analysis of Tightening Results Analysis of Tightening Results : 10.3% vertical contraction Analysis of Tightening Results Photo Courtesy: Stephen Mulholland MD Analysis of Tightening Results : 10% vertical contraction Analysis of Tightening Results Photo Courtesy: Stephen Mulholland MD Summary of Skin Contraction : Summary of Skin Contraction SAL/UAL maximum linear contraction of 5% reported (11% surface contraction) LAL 8% linear corresponding to 17% area contraction verified Initial RFAL skin contraction studies show: - linear 14%-40% - area contraction 24%-60% for high volume patient - depending on treated volume and energy deposited RFAL is about twice more effective on skin contraction than LAL Objective 3D Vector Analysis in progress Slide 52:  Physician Testimonial: Skin Contraction “For skin tightening, nothing other than BodyTite really works. With competing systems, you may attain as much as 10% improvement in skin tightening. But BodyTite truly causes skin contraction, if used correctly. With BodyTite, you can actually measure skin contraction. With one treatment, I am seeing up to 40% skin retraction.” “Every single patient of mine has been ecstatically happy with treatment.” --- Dr. Diane Duncan, Fort Collins CO Slide 53: “I consider BodyTite the next-generation in non-excisional skin-tightening devices – more evolutionary than revolutionary. … The ability to modulate the skin surface temperature is better than any other system on the market.” “This should be an easy procedure to market to patients because I feel it fills a need. We’ll be able to achieve more skin tightening in a lipo patient with loose skin compared to other existing modalities. These patients may no longer require a tummy tuck. Plus, practices should be able to charge a premium for that benefit.” --- Dr. Jason Pozner, Boca Raton FL Physician Testimonial Slide 54: This morning I saw this 35 year old 5' 4" 150 pound woman 2 weeks after her limited abdominoplasty and RF abdominal liposuction as marked. She has no pain and no problem healing and I feel an incredible early result not previously achievable by any means. -- Dr. Dennis Hurwitz, Pittsburgh PA Physician Testimonial IRB Clinical Sites : IRB Clinical Sites Multiple centered IRB clinical site Malcolm Paul, USA Diane Duncan, USA Dennis Hurwitz, USA Gerald Pitman, USA Roy Geronomous & Lori Brightman, USA Stephen Mulholland, Canada Guillermo Blugerman, Argentina Overall results show uniformity, consistency and safe results. Before and After Photos : Sp Before and After Photos Slide 57: Before & 6 Weeks After Photo Courtesy: Dennis Hurwitz, MD Absolute waist circumferential contraction of 9cm (118-109=9cm) Massive Weight Loss: Dr. Hurwitz Slide 58: Before & 6 Weeks After Photo Courtesy: Dennis Hurwitz, MD Massive Weight Loss: Dr. Hurwitz Patient: Analysis of Tightening Results : Photo Courtesy: Dennis Hurwitz, MD Massive Weight Loss: Dr. Hurwitz Patient: Analysis of Tightening Results Slide 60: Before & After Hips, Flanks and Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 61: Before & After Hips, Flanks and Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 62: Before & After Post Mummy Tummy – Mother of 9 and 4 year old Photo Courtesy: Stephen Mulholland MD Slide 63: Before & After Post Mummy Tummy – Mother of 9 and 4 year old Photo Courtesy: Stephen Mulholland MD Slide 64: Before & 3 mos After – 28F Weight 133 lbs; Cir. 83 cm Weight 122 lbs; Cir. 71 cm Photo Courtesy: Guillermo Blugerman, MD Slide 65: Before & 3mos After – 28F Weight 133 lbs; Cir. 83 cm Weight 122 lbs; Cir. 71 cm Photo Courtesy: Guillermo Blugerman, MD Slide 66: Before & After Photo Courtesy: Dennis Hurwitz, MD Slide 67: Before & After Photo Courtesy: Dennis Hurwitz, MD Slide 68: Before & 3mos After – 32F Weight 136 lbs; Cir. 91 cm Weight 129 lbs; Cir. 78 cm Photo Courtesy: Guillermo Blugerman, MD Slide 69: Before & 3mos After – 32F Weight 136 lbs; Cir. 91 cm Weight 129 lbs; Cir. 78 cm Photo Courtesy: Guillermo Blugerman, MD Slide 70: Before & 3mos After – 20M Weight 178 lbs ; Cir. 105 cm Weight 172 lbs; Cir. 100 cm Photo Courtesy: Guillermo Blugerman, MD Slide 71: Before & 3mos After – 20M Weight 178 lbs ; Cir. 105 cm Weight 172 lbs; Cir. 100 cm Photo Courtesy: Guillermo Blugerman, MD Slide 72: Before & After – 58F Inner & Outer Thigh, Hips & Abdomen Treatment with Cellulite Reduction Photo Courtesy: Stephen Mulholland MD Slide 73: Before & After – 34F Inner & Outer Thigh, Bra Line, Hips, Buttocks & Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 74: Before & After – 34F Inner & Outer Thigh, Bra Line, Hips, Buttocks & Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 75: Before & After Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 76: Before & After Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 77: Before & 6 Weeks After Photo Courtesy: Guillermo Blugerman, MD Arm treatment showing significant skin contraction. Slide 78: Before & 6W After – 57F Inner & Outer Thigh Treatment with Cellulite Reduction Photo Courtesy: Stephen Mulholland MD Slide 79: Before & After Flank and Back Treatment Photo Courtesy: Stephen Mulholland MD Slide 80: Before & After Abdomen Treatment Photo Courtesy: Stephen Mulholland MD Slide 81: Before & After Photo Courtesy: Dennis Hurwitz, MD Slide 82: Before & After Photo Courtesy: Dennis Hurwitz, MD Slide 83: Before & 7 Weeks After Photo Courtesy: Dennis Hurwitz, MD Slide 84: Before & 7 Weeks After Photo Courtesy: Dennis Hurwitz, MD Slide 85: Before & 3mos After Abdomen Treatment Photo Courtesy: Malcolm Paul, MD Slide 86: Before & After Photo Courtesy: Malcolm Paul, MD Back and Abdomen Treatment Slide 87: Before & 3mos After – 52F Weight 139 lbs; Cir. 90 cm Weight 128 lbs; Cir. 85 cm Photo Courtesy: Guillermo Blugerman, MD Slide 88: Before & After Photo Courtesy: Guillermo Blugerman, MD Slide 89: “My results are amazing! BodyTite has totally re-contoured my figure and changed my body type completely. It feels like my skin has tightened and formed back to my body and I can see I don’t have saggy skin or rolls anymore. Three years after having my baby, I feel like I have a new body image and my shape back.”   “I was treated a month ago and already I feel more active and lighter, with a much better figure. I am a new person with a totally new shape and outlook about my body image.”    “During and after my treatment I never felt any pain. I would describe it as a general soreness, but not painful at all.” L.M., 24 years Areas Treated: Hips, flanks, bra line (wants abdomen next) Profile: Single mother of 3 year old child Patient Testimonial Slide 90: Marketing Liposuction is a big market ($341,144 procedures performed by ASAPS members in 2008) Consumers are losing interest in traditional liposuction (down 25% since 2007) in the same time, Energy Assisted Liposuction market is booming and overall body contouring market is growing Consumes are demanding - skin contraction - less bruising, pain, etc - out-patient To maintain practice growth physicians need to incorporate Energy Assisted Liposuction Statistics courtesy ASAPS Slide 91: Marketing Materials And More: Patient Education Flip Book Advertising Templates Table Top Display Posters Consumer Website Direct Mail Postcard Patient Education Brochure BodyTite ROI Benefits: : BodyTite ROI Benefits: Increased market demand Adds new patients in your practice interested in a gentle, less downtime procedure New patients who are not ready for excisional procedures but interested in RFAL contraction Treat multiple zones achieving coagulation and contraction faster than SAL , UAL, LAL Safest most reliable way of achieving thermal treatment More patient candidates (high BMI, loose skin, previous liposuction) Side-office and local anesthesia to reduce overhead between $1500-$4000 facility/staffing in cost savings BodyTite Competitive Advantages : BodyTite Competitive Advantages Ergonomic design Small foot print Light weight Simple use Intuitive interface Most advanced technology Higher power Faster treatment Single Stage Uniform heating Directional heating Lipolysis/Tightening/Coagulation BEST in class Skin Contraction Fully Controlled Procedure Skin temperature monitoring Anti-carbonization monitoring Controlled penetration depth Skin contact monitoring Output power monitoring Skin impedance monitoring Thank you Questions?Please Call - +49-89-37412172 : Thank you Questions?Please Call - +49-89-37412172 Deutschland - Distribution : Deutschland - Distribution i-CosMed Ltd & Co.KG Schloßstrasse 14 D-82031 Grünwald Fon: +49-(0)89-37 41 21 72 Fax: +49-(0)89-430 21 69 www.icosmed.de

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