Bloggers = journos?

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Information about Bloggers = journos?

Published on March 4, 2014

Author: CharityComms



Esther Freeman, digital communications consultant
PR in the digital age conference

Bloggers = journos? Esther Freeman - freelance digital content creator

About me

If journalists are dogs, bloggers are cats

Why work with bloggers? Journalists often have to do what their owners say.

Why work with bloggers? Bloggers write about what they’re truly passionate about.

Where to find bloggers Research where bloggers hang out.

Look close to home too

Become part of the community Build relationships online, but be honest about who you are.

Read their blogs Otherwise it’s just rude.

Provide good content Press release = bad Dynamic content = good

Be a friend

They do it for the love Not the money. So be nice!


Cats all folks! log @esther_freeman

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