Published on July 26, 2009
beyond shiny and new: how a business uses social media tools chris brogan - new marketing labs email@example.com @chrisbrogan #nac09
speaking of ME if at any point during my presentation, i go into how awesome i am, or talk about myself, PLEASE shout loudly “ME!” now ask me why
wiifm landscape / starter moves
goal of our time connect wild ideas to actionable steps
these tools aren’t crazy awareness, leadgen, sales
they drive a strategy listening, experience, presence
http://search.twitter.com http://blogsearch.google.com http://www.technorati.com http://www.alltop.com http://google.com/reader Google the phrase “grow bigger ears.”
06_ experience HTTP://WWW.FLICKR.COM/PHOTOS/RICHARDSTOWEY/118272308/
reward the faithful my canadian club experience
engagement is hard what I saw when I looked at some sites
make an online presence setting up a few accounts
twitter facebook linkedin yelp upcoming.org dopplr
some tools to look into sick of hearing about twitter yet?
tools twitter , facebook, blogs, email marketing private community, location-based apps physical tools: ﬂip , podcasting, mobile
listening as marketing the roger smith hotel, new york city
cafe-shaped conversations how do you make meaningful relationships? how does it bring in leads?
connect connect build small powerful networks
some resources Google: “grow bigger ears” “if I started today” “chrisbrogan outposts” http://www.chrisbrogan.com/best-of/
questions? firstname.lastname@example.org twitter.com/chrisbrogan 617.759.3639
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