Beetripper Summary

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Information about Beetripper Summary
Business

Published on September 30, 2014

Author: Beetripper

Source: slideshare.net

Description

Beetripper is a P2P platform that unites people from all the world with local citizens to visit their cities.

P2P platform that unites tourists with local citizens Beetripper CEO Francisco Hidalgo Admon Bachelor Degree in Business at the University of Seville and MBA digital of ISDI. 13 years of working in business strategy in different departments of Endesa Energy. CMM Carlos de Ory Law student at the University of Seville, specialist in Marketing, Social Media and Growth Hacking. Founder of StartupMansion a entrepreneurship startup program. Participate in Startup Bus or Startup Weekend. COO Carlos Delgado Bachelor degree of Architecture at the University of Seville with experience in organization and design of projects. Participate in non-profit projects like “Exando una mano”, member of E-Nable community. CTO Alejandro Salgado Admon Bachelor Degree in Business at the University of Seville. CEO of Betaminders, company of Software technology that has 8 persons existing of software engineers and marketing specialists. Beetripper is a P2P platform that unites people around the world to allow the traveller to approach the customs of the locals and the life that the city offers in the most social way, giving the locals the opportunity the chance to know new people worldwide and generate extra income. We were born during Startup program “Red Innprende” made by Heineken Cruzcampo in 2014. “Beetripper wants visiting a city becomes a great social and personal experience” Needs The urban tourist for short stays, between 1 and 3 days, who has to concentrate many activities in a short period. As the traveller nowadays wants to get involved in the closest way of the local life, we offer a tool for meeting people to accompany the traveller and to involve it in the activities it wants to do in the city. Competitive advantage On other P2P platforms of touristic experiences the locals suggests the plans and routes to realise the activity’s target. Beetripper wants the traveller to decide what activities it wants to do in the city and the available time to find locals who suits best to their interests and desires, being a marketplace for persons and not for routes. Our differentiation is the personalization for the user and the social character of the platform. How does it work? The traveller who visits the web put the date and destination it wants to go. For every city appears a list of Beetizens(citizens) ordered according to points of the users and they also could be filtered on the category it wants to do; cultural, shows, gastronomy, shopping, nature and nightlife. The user could see the profiles of every Beetizen with his description, proposed plans, photos, and comments of other travellers and a series of tags which shows its specialities. The Beetizens who they like can be added on their “wishlist” and when you decide you can plan the hours you want to travel and the number of people. At this point the traveller becomes a Beesitor(visitor) of the city after agreement with one of the Beetizens of the city elected. Opportunity The big opportunity of our platform is the MOBILE PHONE, thanks to the social character of the platform. The Smartphone give the possibility to the travellers to organise the trip at the city itself, having the opportunity to make plans until the last moment. Besides we can take advantage of the Smartphone’s utilities to improve their use and content (photos, geolocalisation, chats, assessments, share experiences, proximity marketing…). info@beetripper.com (+34) 652 859 874 @beetrippers Sevilla, Spain Market In 2013 there were 1,087 million international tourist trips (discounting the tourism within each country). It is expected to reach 2,000 million in 2035 thanks to the rise of emerging economies. Urban tourism is the model that is currently growing more. Between 2009 and 2013 it grew by 47%. Trend: collaborative consumption These are platforms that enable individuals to share goods and services with the confidence that digital reputation and make the individual sable to monetize their own acknowledge and skills. The tourism sector is one of the most impacted, from activities such as accommodation, transport, sharing information or experiences. Business model The revenue model of Beetripper is based on commission for the service offered to the platform. The price paid to the Beetizens will be a fixed price of 7€ per person/per hour. The commission paid to Beetripper will be 2€ per person per hour for providing the platform and marketing of each Beetizen. Expansion plan Beetripper expects to have 2.000 Beetizens in 2015 and 5.000 in 2016 on an international level. With them we could reach to 60.000 Beesitors in 2015 and 220.000 in 2016.This should get 2,000,000 hits on the web in 2016 to 90,000 contracted plans and thus get 1M€ of turnover. On the aspect of marketing Beetripper will get support of sponsors, partners of complementary activities and engage users through gamification to be their prescribers. The objective is to stabilise the marketing costs at 30% of the turnover. Expectations The milestones that we set in this period of expansion are: - Improve Beezitens profile (videos, computer graphics ...), Beesitors (to offer other services) and direct communication between the platform (chat). - Improving personal affinity between Beetizens and Beesitors, more filter elements and algorithm search. - Getting sponsors to reward the best users and make them our ambassadors. - Internationalize the platform. Investment During 2015, 150.000€ is needed for expansion and developing the platform. A 40% will be used for improving the web product and to make Smartphone applications on Android and iOS. The other 60% to grow by making marketing efforts, both online and offline. t

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