Becoming A Data Mining Machine Learning Practitioner

67 %
33 %
Information about Becoming A Data Mining Machine Learning Practitioner

Published on March 23, 2009

Author: tgraettinger

Source: slideshare.net

Description

This talk was presented on 3/19/2009 to the Machine Learning / Data Mining class at Carnegie Mellon University. A number of scenarios were discussed to put the students "in the shoes" of a consultant working with clients.

Becoming a Data Mining/ Machine Learning Practitioner… Tim Graettinger www.discoverycorpsinc.com

I was you, 24 years ago

Fast forward to 1989

Yankelovich NeuralWare NeuralMed Analytika businessmodel.com ISR

 

why am I here

“ I could tell you what it’s like to be a data mining practitioner…” “… or I could let you experience it.”

Catalogs

“ Build a response model for a direct mail cataloguer…” “… and we need to beat their in-house team.”

What have we got? 30,000 rows from a test mailing to existing customers 50 columns Name, address Demographics (some categorical) Behaviors (RFM) Response

30,000 rows from a test mailing to existing customers

50 columns

Name, address

Demographics (some categorical)

Behaviors (RFM)

Response

What do we do?

Railroads

“ These guys seem to be having a problem with the software…” “… figure out what’s wrong and fix it.”

What have we got? S&P 500 Demo Day1 Day2 Day3 Day10 Day11 30 hidden nodes

S&P 500 Demo

What do we do?

Magazines

“ Build a prospect model for a financial publisher…” “… and we need to present to the client in two weeks.”

What have we got? 1M rows from their most-recent campaign mailing 500 columns Name, address Demographics (Lots categorical) Lifestyle Response

1M rows from their most-recent campaign mailing

500 columns

Name, address

Demographics (Lots categorical)

Lifestyle

Response

But wait, there’s more At the presentation(s) Did gender “pop”? Income? Wealth? No, No, and No Model does “OK” in test mailing Expected better

At the presentation(s)

Did gender “pop”? Income? Wealth?

No, No, and No

Model does “OK” in test mailing

Expected better

View of the World Universe Campaign R

What do we do?

Refineries

“ (Build a controller for a refinery process…)” “… and start by building a model to predict the tower compositions.”

What have we got? MV1 MV2 CV1 CV2 time time time time

What do we do?

 

Contact Info Tim Graettinger, Discovery Corps, Inc. [email_address] www.discoverycorpsinc.com

Tim Graettinger, Discovery Corps, Inc.

[email_address]

www.discoverycorpsinc.com

Add a comment

Related presentations

Related pages

What are some books for becoming a machine learning ...

Which machine learning and data mining ... becoming a machine learning engineer and ... to be a successful machine learning practitioner?
Read more

How to become a machine learning engineer - Quora

Data Mining. How-to Become ... How can I become a machine learning engineer? I have read ... How do I choose between becoming a machine learning engineer ...
Read more

Business Analytics and Big Data MSc - Module Details ...

EBUS537 Data Mining and Machine Learning. ... becoming an informed user ... various data mining and machine learning techniques from a practitioner/ user ...
Read more

How to Become a Data Scientist - Data Science Central

... “Statistical Analysis” and “Data Mining” are ... so what one can do to become a data scientist if he ... Do this Machine Learning course at ...
Read more

The Two Cultures: statistics vs. machine learning? - Cross ...

The Two Cultures: statistics vs. machine learning? ... Where with data mining or machine learning the opposite ... by the ML practitioner without a full ...
Read more

Data Classification using Support vector machine - ijarcet.org

Data mining is becoming an increasingly ... membership for data instances and Support Vector Machine ... Classification is a data mining (machine learning)
Read more

Get Paid To Apply Machine Learning - Machine Learning Mastery

... author, professional developer and a machine learning practitioner. ... of a “data scientist” or machine learning ... KDD/ML/data mining ...
Read more

DCI News - Discovery Corps Inc.

DCI News. If you an ... So I knew that data mining techniques could give us an estimate of the number of medals ... Becoming A Data Mining Machine Learning ...
Read more

Data Mining in Health Informatics - unimi.it

Data Mining in Health Informatics ... governments and large health organizations are becoming ... on medical data in machine learning and data mining ...
Read more