Published on February 10, 2014
Mobile Advertising Measurement Platform
How Loyal Users Discover Your Mobile App All-In-One Universal Independent Advertise Anywhere Track with AppsFlyer Unbiased
What We Do AppsFlyer is a mobile app measurement platform that allows app developers, brands, and agencies to measure and optimize their entire mobile customer acquisition funnel from one real-time dashboard
Mobile App Discovery Fragmentation Social Media Ad Networks & Agencies Search Cross Sale & Publishers Direct Organic, Viral & Burst Effect
AppsFlyer’s Integrated Partners (200+)
ADVERTISE ANYWHERE TRACK WITH As a technology, independent, VC backed company, AppsFlyer offers unparalleled access to the mobile market
The Dashboard Everything you need to know about your apps promotional campaigns • • • • • • • • • • Clicks Paid (non- organic) installs Organic install Any media source Conversion rate User funnel In app events and sales ROI per media source CSV reports Complete set of API’s
Example: Ad Tracking & Post-Download Conversion Tracking Ad Click • • • • • Any traffic source Banner In-app Email/QR code Ad network App Store Page • App Store • Google Play App Download Post- Download conversion Attribution
How It Works? The Result
The Flow AppsFlyer Servers Media Sources App Store/ Play Enables: • Cost Per Install (CPI) • Cost Per In-app Action (CPA) • Revenue Share • Network Optimization • Retargeting User Device
Testimonials “AppsFlyer tracking enabled us to evaluate the performance of our existing marketing tools and discover new ones. Furthermore with only one SDK we now have direct access to a growing number of traffic sources.” Evgeny K., Marketing Manager, Alawar Entertainment “AppsFlyer has made a big difference to my understanding of our marketing instantly - and is by a long way the best looking UI on an analytics package I've ever used” Chris M. Marketing Director, Mindshapes “AppsFlyer real-time dashboard had armed us with the tools to turn our promotional campaigns into a great success while still remaining on budget. ” Yaron Avisar - International Marketing at Tabtale Other clients
Need & Solution Before Spray and pray Highly targeted/measured campaigns Highly fragmented app discovery One dashboard for all channels Multiple SDKs per channel Single SDK fits all Poor campaign visibility Clear visibility and insights Very long setup time per channel Zero setup time Limited mobile marketing budgets due to poor ROI measurement capabilities Marketing budget increase as ROI is measured
AppsFlyer for Agencies
• Buy media from any source, track and optimize Ad Agencies Media Buying, Tracking And Optimization Platform • AppsFlyer allows you to focus on your core business • Let us deal with technology, SDK’s, integrations and support • Advertisers can access the campaign results in real time
Key Statistics 500+ 100 500M+ Advertisers Accounts $ M Mobile Traffic Measured 200+ 2000+ 50M+ Integrated Partners Apps Apps Installs Per Month Installed Devices
The Company Why? What? How? Change the way mobile app marketers reach their loyal users We are mobile apps marketers best friend. As an unbiased, platform we don’t own media or affiliated with. Deliver the best platform to help app developers & brands to reach their users easily & efficiently Investors Team Venture Capital Backed We are passionate about building the technology to enable marketers to do their magic! Contact Us US +1-800-660-2818 UK +44-20-3318-8649 IL +972-9-768-1949 firstname.lastname@example.org
Mobile App Tracking & Attribution Analytics platform that helps App-Developers, Brands and Ad-Agencies track and optimize their users’ acquisition funnel.
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