Published on March 6, 2014
© GLOME INC, 2014 ANONYMOUS LOYALTY CARD
2 © GLOME INC, 2014 TODAY’S MODEL OF DIGITAL MARKETS IS BROKEN SUPPORTS BUSINESSES ABOVE PEOPLE Value of a Facebook fan (AVG): $174.17 A fan gets $0. YOU ARE THE PRODUCT BEING SOLD * 2013, Syncapse Sudy: The Value of a Facebook Fan 2013
© GLOME INC, 2014 3 PEOPLE: BUSINESSES: 86% 46% of U.S. Adults Make Eﬀorts To Hide Digital Footprints Online of online advertisements are never seen by users PEW: 86% OF US ADULTS MAKE EFFORTS TO HIDE THEIR DIGITAL FOOTPRINT ZOGBY ANALYTICS: HTTP://WWW.ABOUTADS.INFO/RESOURCE/IMAGE/POLL/ ZOGBY_DAA_POLL.PDF
4 © GLOME INC, 2014 2013 75.3% OF U.S. ADULTS WANT TO CONTROL THE ADVERTISING THEY SEE ZOGBY ANALYTICS: HTTP://WWW.ABOUTADS.INFO/RESOURCE/IMAGE/POLL/ZOGBY_DAA_POLL.PDF
© GLOME INC, 2014 WITH GLOME THE GAME CHANGES 5 BUSINESS AND DEVELOPERS INCLUDED, USERS IN CHARGE
© GLOME INC, 2014 EXPRESS YOURSELF [WITHOUT YOUR IDENTITY] + AUTHENTIC INSIGHTS, RELEVANT USER DATA, PROVEN BUSINESS MODEL RELEVANT OFFERINGS, PERSONALIZED SERVICES, EXCLUSIVITY
© GLOME INC, 2014 GLOME IS A NEW WAY TO BENEFIT FROM DATA GLOME FOR INDIVIDUALS GLOME FOR BUSINESSES GLOME FOR DEVELOPERS B 1. 100% anonymous (Intentions not identity) 1. Legal framework for authentic user data 1. Anonymous authentication platform 2. Control and ownership of data 2. Real-time communication (& direct marketing) 2. Ad free apps with proven revenue model 3. Personalise, pay and earn with data 3. Personalised services and oﬀerings 3. Personalised user experience
© GLOME INC, 2014 A RESPONSIBLE EVOLUTION OF ONLINE BUSINESS AND COMMON SENSE
9 © GLOME INC, 2014 Glome as business platform A TWO–WAY MODEL Money for API for B2C B2B (individuals) Cashback and paying-with-data where Glome takes a cut. (businesses and developers) Monthly per-user based costs.
10 © GLOME INC, 2014 2014 Core Team + Advisors Edvard Immonen Founder & CEO ! Ferenc Szekely Co-Founder & CTO 15+ years of Planning, Concept Design and Information Architecture. 14+ years designing and developing server side messaging platforms and web infrastructures. Urban Gillström Investor & Advisor Agra Apele Marketing Planner ! years career in various sectors: 20 Defense, Consulting, IT, Telecom, Mobile, Operator, Consumer, Enterprise, Applications, Services and Internet. Janne Lehtinen Investor & Advisor 15 years in various marketing management & consultancy positions in the consumer and ICT industries (in international corporations). 15+ years from strategic to operational marketing with extensive international business experience.
11 © GLOME INC, 2014 Good intentions. Glome opens a new market for information and relationships. ! http://blogs.law.harvard.edu/vrm/2013/01/30/when-consumers-become-media-for-themselves/
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