Anheuser-Busch and Harbin Case Study - Part 2 Drawing a strategy

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Information about Anheuser-Busch and Harbin Case Study - Part 2 Drawing a strategy

Published on April 16, 2008

Author: romaincorraze

Source: slideshare.net

Description

Drawing the strategy of Anheuser Busch in China

CORPORATE STRATEGY Anheuser-Busch and Harbin Case Study Part. 2 :Drawing the strategy

Content Scope & strategic objectives 1. Unique resources and capabilities 2. Sources of competitive advantage 3. Functional strategies 4. Development mode 5. SWOT analysis 6. Risk factors 7. 1/17

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