Published on November 26, 2008
O Brave New World: How the corporate learning ecosystem is evolving October 15, 2008 Allison Anderson Intel Corporation Intel Learning & Development, Learning Innovations & Technology Group
Allison Anderson Intel Corporation (10 yrs) Manager, Learning Innovation and Technology Leader of Intel Learning Community of Practice Social Learner Allison Anderson Ecosystem Advocate Manager, Learning Innovation & Technology Intel Corporation I’m on: LinkedIn, MySpace, Facebook, (503) 696-7000 email@example.com LearningTown, PDXDogs Intel Corporation, 2008 – Intel Confidential 2
quot;Having exceeded the limits of what any of us http://jaycross.com/ can understand on our own, we turn to our collective intelligence to survivequot; - Jay Cross Intel Corporation, 2008 – Intel Confidential 3
The Learning Ecosystem – A few trends Cognitive overload Speed of Need Generational impact Formal learning evolving A culture of contribution Gap between learning at home and learning at work Social Networking escapes Intel Corporation, 2008 – Intel Confidential 4
Our Traditional Approach Learning is an event, wherein designated experts (instructors) from the learning organization provide structured, formal learning courses. These courses may be in a classroom, delivered virtually, or online. Learning is “spoon fed” to employees in a one-size-fits all effort. So what’s REALLY happening? Intel Corporation, 2008 – Intel Confidential 5
I learn when• Communicate • Collaborate • Contribute • Converse ut to learn I need: B • Connections • Context • Content • Control Intel Corporation, 2008 – Intel Confidential 6 We call this a Learning Ecosystem
Why “Ecosystem”? Ecosystem: A community of organisms together with their physical environment, viewed as a system of interacting and interdependent relationships. Learning Ecosystem: A community of employees, peers and experts together with compelling, dynamic content, viewed as a system of interacting and interdependent relationships. Adapted by Allison Anderson, Intel Corporation: Original source: American Psychological Association (APA): ecosystem. (n.d.). The American Heritage® Science Dictionary. Retrieved February 24, 2008, from Dictionary.com website: http:// dictionary.reference.com/browse/ecosystem Intel Corporation, 2008 – Intel Confidential 7
Connections Connecting People- to-Purpose Building and Connecting People- sustaining a sense of to-People personal and Cultivating high- organizational mission performance networks of high-quality relationships Pu rp le op os Pe e Performance Connecting People-to-Resources From: Deloitte Research – Managing knowledge, technology, tools, capital, time and physical space Resources It’s 2008, Do You Know Where Your Talent Is? to achieve professional and business Connecting People to What Matters ©2007 Deloitte Development, LLC goals. Intel Corporation, 2008 – Intel Confidential 8
Learning Ecosystem – The Vision A collaborative, active, global learning community where employees are contributors as well as consumers of learning. The web is a “platform for social and collaborative exchange in which users meet, collaborate, interact and… create content and share knowledge through wikis, blogs, photos and video sharing services, and activities such as collaborative tagging.”* Where are Intel Corporation, 2008 – Intel Confidential we now? 9
Traditional Model of Ecosystem Model Learning of Learning The learning organization provides Employees interact with peers, with structured, formal learning resources, and with experts in order options. Learning is delivered to to learn what they need, when they employees in a need it. The learning environment is one-size-fits all effort. personalized. Intel Corporation, 2008 – Intel Confidential 10
Home vs Work: A Brief Story Roberto's Story Intel Corporation, 2008 – Intel Confidential 11
Roberto’s Personal Learning Zone What do you need to know? Net Present Value (NPV) What’s Hot My Favorites Latest Comment on Corporate content Subscriptions Finance Blog Finance Blog Most popular search Newsletters Finance SharePoint: NPV templates External Links terms Highest rated Finance at Intel eCourse Finance Basics: Virtual Course (LMS) User- Required Trng JT Expert Generated Anna The People Place Network Scott Holman Content Focal Courses Andy Bryant Saadia (SN) Corp Code of Conduct Bob Baker Employee Blogs Security Training Jonathan D. Intelpedia Intel Corporation, 2008 – Intel Confidential 12
6 Degrees of Learning Weakest link Weaker link Employees interact with peers, with resources, and with experts in order to learn on the job, when they need it. The relative strength of resources (connection to search topic, organizational link to learner, etc) is clearly visible. LivePlasma Visual Thes. Strongest link Intel Corporation, 2008 – Intel Confidential 13
How do we get there? • Take small steps with individual projects and programs. • Keep the long range plan in mind – keep comparing the grand picture to current opportunities. • Find related cross-functional efforts and create partnerships. • Identify and talk about the business value…. constantly • Study the global population to understand challenges and opportunities. Intel Corporation, 2008 – Intel Confidential 14
Elements of the Shift Image Courtesy Jay Cross Intel Corporation, 2008 – Intel Confidential 15
Our New Role Get to know your audience Transition Change Management Partnerships and opportunities Create, facilitate and negotiate communities Seed the content system Masters of Context Inspect your surroundings – current tools, communities Understand the applications of the technology Make it easy, and get out of the way Intel Corporation, 2008 – Intel Confidential 16
Backup Intel Corporation, 2008 – Intel Confidential 17
Call to Action: Getting There Research & Development – Industry Trends Partnerships Learning Technology Strategy Change Management – Internal Research Learning Community of Practice Intel Corporation, 2008 – Intel Confidential 18
Business Value access to info & experts = time to competency and performance Learning @ Point of Need = access, time way from job, relevancy of information collaboration = innovation opportunities stronger inculcation of culture Simpler form factors = development costs, time to market facilitation of informal learning works with the natural flow – learning becomes invisible Intel Corporation, 2008 – Intel Confidential 19
A Few Resources Cross, Jay; Informal Learning: Rediscovering the Pathways that Inspire Innovation and Performance © 2007 John Wiley & Sons Cross, Rob; The Hidden Power of of Social Networks: Understanding How Work Really Gets Done in Organizations © 2004 Harvard Business School Publishing It's 2008: Do You Know Where Your Talent Is? Connecting People to What Matters www.deloitte.com Deloitte Research ©2007 The New Media Consortium and the EDUCAUSE Learning Initiative; The Horizon Report 2008 Edition Fischer, Gerhard & Konomi, Shin’ichi; Innovative Socio-Technical Environments in Support of Distributed Intelligence and Lifelong Learning; JCAL Torniai, Carlo; Jovanovic, Jelena; Gasavic, Dragan; Bateman, Scott; Hatala, Marek; eLearning Meets the Social Semantic Web; © 2008 IEEE International Conference on Advances Learning Technologies Woodhill, Gary; Computer Supported Collaborative Learning for Training and Development: Research and Practice; Brandon Hall Research Woodhill, Gary; Mobile Learning: The Essential Information for Training Professionals; Brandon Hall Research Intel Corporation, 2008 – Intel Confidential 20
Controlling Information Overload 1,319,872,109 internet users 50 million blogs 35 billion emails sent each day Nearly a quarter of the world's population – roughly 1.4 billion people – will use the Internet on a regular basis in 2008. (IDC) 7+ million pages on Wikipedia (worldwide) in 200 language In January 2008 alone, nearly 79 million users had made over 3 billion video views. More than 65 billion Facebook page views per month MySpace has more than 110 million monthly active users around the globe Intel Corporation, 2008 – Intel Confidential 21 Intelpedia (May2008) 20k pages, 200,000 page hits per day, 5000 active authors.
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