Advantages of 23 Google SERP Features

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Information about Advantages of 23 Google SERP Features

Published on November 21, 2018

Author: 584614


PowerPoint 演示文稿: Google SERP Features PowerPoint 演示文稿: What are SERP features? SERP stands for search engine results page. Google SERP features are constituents of the results page that we see on Google when we search for a particular piece of information. The primary objective of these features is to enhance the user experience while engaging the services of the search engine. PowerPoint 演示文稿: Google SERP features guide 2018 Google is used everywhere and from almost every smart device to desktop globally. Hence it becomes essential to understand how the SERP features are depicted on these devices. To understand the changing landscape of SERP, you will have to go through the following SERP features change notification PowerPoint 演示文稿: Image Thumbnail Here the search term was “how to bake a cake from scratch”, observe that in the top result, there is an image accompanying the search result. This image adds more relevance to the search result as it provides a visual hint of the content that you will be exposed to when you visit the website. Since the mobile devices screens are comparatively a lot smaller than those on desktop devices, the thumbnail comes in a listing model in the mobile. But it also shows like the desktop version at times. PowerPoint 演示文稿: Rich Results Rich results are more informative pieces of search results which go beyond the regular link and information regime. They provide some extra information on the search query like ratings etc. It provides the user with a hint of what to expect while using the particular piece of information . PowerPoint 演示文稿: Search Box Observe the image above, this is when you key in the term “mashable” on a google search. Here you can see a search box for this particular website “mashable”. This box allows you to search for specific information that you seek from the content that is available on the site. It saves a lot of time for the user as he can directly jump to the content that he is looking for rather than investing time in searching for it onsite. PowerPoint 演示文稿: To Know More Click On the Link Given Below

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