A Playbook for the New Chief Innovation Officer

53 %
47 %
Information about A Playbook for the New Chief Innovation Officer
Business & Mgmt

Published on March 12, 2014

Author: kalypsobill

Source: slideshare.net

Description

As shareholders continue to demand year-over-year percentage-point growth, our largest public companies are facing diminishing returns on cost-saving and margin-enhancement initiatives. In this continuous struggle to satisfy shareholder demand, many companies are committing to consistently deliver meaningful growth from innovation— a promise few are prepared to deliver. Without a clear innovation strategy and roadmap, these companies, and those held accountable for their results, are doomed to fail.

Enter the Chief Innovation Officer, the fastest growing executive role in recent memory. While there are many new CIOs, there remains a great deal of ambiguity to the responsibilities of this position. This presentation introduces a four phase transformation journey that arms CIOs and CEOs with a scalable toolkit of structures, strategies, capabilities, and processes.

A PLAYBOOK FORTHE NEW CHIEF INNOVATION OFFICER B I L L P O S TO N

39% 64% 8% Source:Apple, IBM & Royal Dutch Sell 2012 Annual Reports Growth Expectation Assets + Free Cash Flows Growth expectations as percent of total market value NYSE Valuation [2012]

Source: Leslie Known, Wall Street Journal 2012; Samsung & Siemens 2012 Annual Report ‘’Our latest figures confirm our power of innovation” 33,528 “Technology innovation… accounts for our growth & stellar performance” “Our constant innovation and desire for positive change…”

8.3% 4.8% 4-YearAverage R&D Spend as a Percent of Revenue [2008-2011] Cross-Industry Average 73%M o r e HIGH-TECH SPENT Source: Booz&co.TheGlobal Innovation 1000: Comparison of R&D Spending by Regions and Industries I D E A S I N P R A C T I C E High-Tech Industry Average

0.73% -12.52% 18.57% 8.93% 9.22% -17.16% 15.52% 9.25% -20.00% -15.00% -10.00% -5.00% 0.00% 5.00% 10.00% 15.00% 20.00% 2008 2009 2010 2011 HIGH-TECH Year-Over-YearAverage Revenue Growth [2008-2011] 4.2% 3.9% BUT CROSS-INDUSTRY 8% L e s s REVENUE G R E W 73% M o r e HIGH-TECH S P E N T Source: Booz&co.TheGlobal Innovation 1000: Comparison of R&D Spending by Regions and Industries I D E A S I N P R A C T I C E

Source: Booz&co.TheGlobal Innovation 1000: Comparison of R&D Spending by Regions and Industries WHAT’SYOUR R&D EFFECTIVENESS RATIO? 8.3% 3.9% R&D Spend as % of Revenue0.47 HIGH-TECH INDUSTRY R&D EFFECTIVENESS RATIO YoY Average Revenue Growth = I D E A S I N P R A C T I C E Poor R&D Effectiveness

US Industrial R&D Spend by Size of Enterprise [1981-2011] Sources: National Science Foundation, Science Resource Studies, Survey of Industrial Research Development, 1991, 1999, 2001, 2013. 71% 68% 41% 35% 13% 10% 14% 17% 6% 6% 9% 8% 6% 8% 14% 17% 4% 9% 23% 23% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 1981 1989 1999 2011 Less than 1,000 1,000–4,999 5,000–9,999 10,000–24,999 25,000 or more

Lack of a strategy Lack of alignment Overloaded pipeline Rampant incrementalism 1 3 Seven Chronic Problems 4 5 Short-term orientation 6 Accountability for results Lack of skills 7 Seven Chronic Problems

Source:Capgemini Consulting Survey 43% o r s i m i l a r i n p l a c e A CHIEF INNOVATION OFFICER ROLE, OF 260 LARGE COMPANIES SURVEYED HAD

Primary Responsibilities

Close Strategic Gaps Improve & Expand Capabilities Accelerate Change SUSTAIN Adjust Strategy Optimize Measure & Monitor Results Plan Linkages Learn Cultivate Talent TRANSFORMGET READY GET STARTED Define the Challenge Build A Cross- Functional Coalition Articulate Imperative Structure the Org Optimize Portfolio CleanOut Pipeline Take Stock, Focus on Results Develop Roadmap Formalize Strategy

Innovation Strategy Fuzzy Front End Business Strategy Innovation Leadership Consumer & Customer Insights Brand Technology NPD Portfolio Management In-market Portfolio Management Idea Concept Portfolio Management Launch Management Product Lifecycle Management New Product Development & Commercialization Results Analysis Are your innovation capabilities sufficient to transform your organization?

RESULTS INNOVATION RHETORIC INNOVATION VS. Join the conversation at www.thechiefinnovationofficer.com

Add a comment

Related presentations

Related pages

CINO Playbook — The Chief Innovation Officer

The CINO Playbook is a guide for all new Chief Innovation Officers. This book is intended to define the scope of responsibilities for the Chief Innovation ...
Read more

Schedule | sxsw.com

2014 Schedule. Interactive: ... A Playbook for the New Chief Innovation Officer. ... Enter the Chief Innovation Officer, ...
Read more

The Chief Innovation Officer

The Chief Innovation Officer's Playbook . Bill’s first book, the Playbook is meant to be a guide for all new Chief Innovation Officers as they work to ...
Read more

A Playbook for the New Chief Innovation Officer | Kalypso

Bill Poston to Present “A Playbook for the New Chief Innovation Officer” at SXSW. March 6th, 2014
Read more

The Shift to Startups - A Playbook for the new Chief ...

Skip navigation Upload. Sign in
Read more

The Chief Innovation Officer’s Playbook | Innovation Inbox

While there are many new Chief Innovation Officers, ... The Chief Innovation Officer’s Playbook is underway. Do you have a powerful innovation story you ...
Read more

A Chief Innovation Officer’s Actual Responsibilities

A Chief Innovation Officer’s ... need a Chief Innovation Officer ... allows them to support innovation in business units. Identifying new ...
Read more

The CTO’s New Innovation Playbook - InfoQ: Software ...

In a time of rapid business and technological change, chief technology officers (CTOs) and other technology leaders are increasingly looking to ...
Read more

It's Getting Harder To Move The Bottom Line - A Playbook ...

Skip navigation Upload. Sign in
Read more