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8th international brand seminar in Iran

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Information about 8th international brand seminar in Iran
Marketing

Published on March 10, 2014

Author: Illusionmarketing

Source: slideshare.net

Description

Visual merchandising methods and history
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VM Focus Right perspective Product Customers Illusionmarketing.com Modamind.persianblog.ir

Retailers CustomersLanguage VM | The idiom of smart retailers Illusionmarketing.com Modamind.persianblog.ir

Retailers Logic Visual Illusionmarketing.com Modamind.persianblog.ir

VM Visual effects Communicate with customers Illusionmarketing.com Modamind.persianblog.ir

Silent salesman for a retail store Illusionmarketing.com Modamind.persianblog.ir

Brief story of shopping malls Illusionmarketing.com Modamind.persianblog.ir

Arcades Antiquity Middle Ages 18th Century 19th & 20th Centuries 20th & 21st Centuries Illusionmarketing.com Modamind.persianblog.ir

France was the first in Europe The Galeries de Bois 1788 Illusionmarketing.com Modamind.persianblog.ir

In late 19th century small shop in arcade increased their Width, length and height Illusionmarketing.com Modamind.persianblog.ir

Central warehouse Railway, Roadway Chain store format Illusionmarketing.com Modamind.persianblog.ir

Isfahan Grand bazar 10th centuryIllusionmarketing.com Modamind.persianblog.ir

Tehran Grand bazar , The 10 Kilometers long covered BazarIllusionmarketing.com

Grand bazar of Istanbul, 15 th centuryIllusionmarketing.com Modamind.persianblog.ir

Gostiny dvor in Saint Petersburg 1785 One of the first purposely – built shopping mallIllusionmarketing.com Modamind.persianblog.ir

Bazaar of Isfahan, Iran (17th century) Tyson’s Corner Shopping Center, VA, USA (20th Century) PRESENT INSPIRED FROM THE PAST Illusionmarketing.com Modamind.persianblog.ir

If it does not sell, It is not Visual Merchandising Illusionmarketing.com Modamind.persianblog.ir

VM Store traffic Volume of sale Think VM as “ idea person”. Illusionmarketing.com Modamind.persianblog.ir

VM is the everything customer sees Both in the exterior and the interior of store that Creates positive image of the business and results in getting the attention of the Customers and finally lead to sale. Illusionmarketing.com Modamind.persianblog.ir

Illusionmarketing.com Modamind.persianblog.ir

PAD

Music Color Temperature Scent VM Illusionmarketing.com Modamind.persianblog.ir

1901 2013 Nordstrom Illusionmarketing.com Modamind.persianblog.ir

Iran, 2013 Iran, 2014 Illusionmarketing.com Modamind.persianblog.ir

WHY????Because they don’t know Illusionmarketing.com Modamind.persianblog.ir

Illusionmarketing.com Modamind.persianblog.ir

Illusionmarketing.com Modamind.persianblog.ir

Thanks Illusionmarketing.com Modamind.persianblog.ir

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