5 Stats You Need to Know About the State of Video in Australia

50 %
50 %
Information about 5 Stats You Need to Know About the State of Video in Australia
Marketing

Published on February 4, 2014

Author: Adapdottv

Source: slideshare.net

Description

From Adap.tv's State of Video report for the Australian market. These are the 5 stats you need to know. Read the full report at: http://info.adap.tv/AUS_SOIReport.html

5 Stats You Need to Know About the State of Video in Australia From “Australia State of the Video Industry”, co-produced by Adap.tv and IAB Australia

9 out of 10 of Australian agencies and marketers say that their spend on video has increased in the last 12 months.

58% of Australian buyers plan digital video alongside their TV plan…

…though buying responsibilities still tend to fall into the digital group within agencies. Buying responsibilities

52% of media executives say that inventory is scarce, though this opinion is stronger with publisher/ad network representatives than with agency reps. Is inventory scarce?

62% of agency reps are currently buying some mobile inventory, and it is the most commonly nominated area of growth for 2014.

Read the full report at: http://info.adap.tv/AUS_SOIReport.html

Add a comment

Related presentations

Brands are more invested today than ever before on curating and distributing paid,...

Marketers need to be creating and publishing original content across many differen...

As content marketing continues to increase in popularity in every industry, more m...

Il Direct Email Marketing (DEM) è una tipologia di marketing diretto che usa la po...

This presentation contains all 120 rules from Part 1 of the 2nd edition of "Email ...

Olá, somos o Paulo Bernardes e o Pedro Silvestre, temos uma ambição em comum de me...

Related pages

ipl2 Stately Knowledge: Facts about the United States

Welcome to Stately Knowledge! ... D.C. Need to know the capital of ... you want to know the third largest state — check out the Stately Knowledge ...
Read more

Dell Curry, Steph’s Dad: 5 Fast Facts You Need to Know ...

5 Fast Facts; Funny Videos; Web & Social; Tech. Google; ... Curry won state championships in both basketball and baseball. ... 5 Fast Facts You Need to Know.
Read more

18 Mind-Blowing eLearning Statistics You Need To Know

More than a dozen powerful eLearning stats that are ... 5. eLearning is the second most ... 18 Mind-Blowing eLearning Statistics You Need To Know;
Read more

Everything You Need to Know When Your Child Turns 18

Here's a quick rundown on everything you need to know. ... There hasn't been a military draft in the United States ... What You Should Know; 5 Ways the ...
Read more

What you need to know about powdered alcohol

What you need to know about powdered alcohol. The Alcohol and Tobacco Tax and Trade Bureau approved a new product Wednesday called Palcohol. It ...
Read more

7 Facts You Need To Know - ADHD Awareness Month

7 Facts You Need To Know ... in the United States long ago concluded that ... States who have ever been diagnosed with ADHD is now 9.5%. ...
Read more

State government - Wikipedia, the free encyclopedia

A state government (provincial ... which are officially or widely known as "states", ... States and Australia are the main examples of federal systems in ...
Read more

Top 10 e-Learning Statistics for 2014 You Need To Know ...

5 Ultimate Tricks Of Using Social ... Check out the The Top eLearning Statistics and Facts For 2015 You Need To Know! ... At eLearning Industry you will ...
Read more

Gun laws in the US: seven things you need to know about ...

Gun laws in the US: seven things you need to know about the data
Read more