Published on March 4, 2014
Bootstrapping your side business 5 Ideas to Bootstrap Your Business and Save Money
1. Use free tools ❏ This presentation? Created with Google Docs for free using a free template from their template database ❏ Other Google products to consider: ❏ Gmail for managing your emails ❏ Google Docs instead of buying Microsoft Office ❏ Google+ to engage with customers ❏ Google Analytics to track website visitors ❏ Use Twitter / Facebook to keep in touch with customers for free ❏ Use InvoiceBerry.com to create, send and manage your invoices online [Shameless self-promotion by author]
2. Use free resources ❏ Learn about business and marketing from YouTube videos...Search for: ❏ Gary Vaynerchuk to learn about social media ❏ Art William to get motivated ❏ Tim Ferriss for life-hacking advice / 4 Hour Work Week ❏ Seth Godin for marketing advice ❏ Learn from experts by using these sites: ❏ StackExchange.com if you have problems with coding, web development, server admin ❏ Quora.com if you want to get answers to your questions from top CEOs, investors and start-up mentors.
3. Use coupon codes ❏ Price for a .com domain at GoDaddy.com: $12.99/year ❏ Time to find a coupon code via Google: < 2 minutes ❏ Search term used : godaddy domain coupons ❏ New price: $0.99 for the first year ❏ Money saved in 2 minutes: $12
4. Create amazing content ❏ Save advertisement money by creating content which is worth sharing ❏ Every tweet / re-tweet / like / share will help spread your word ❏ Write guest blog posts on other websites to create a fanbase, backlinks and increase your reputation ❏ Create content on Medium.com and add value to LinkedIn groups
5. It all takes time... ❏ Growing organically will always take more time than spending a ton of money on advertisement ❏ However, it also means you can focus on your product and service ❏ No investor meetings ❏ No short-term decisions ❏ No compromises
THANK YOU! http://uk.linkedin.com/in/uwedreiss http://www.twitter.com/uwedreiss http://www.invoiceberry.com
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