Published on February 5, 2014
Lead Now: Release Technophobia Claim Your Message Holly Duckworth, CAE, CMP #wwl14 @hduckworth CEO Leadership Solutions International
Technophobia fear or dislike of advanced technology or complex devices and especially computers #wwl14 @hduckworth
PLAY With Technology
Purpose & Policies #wwl14 @hduckworth
Build a Strategy Technology Welcome Center Post blogs on Linked In Link new 30+ friends on Facebook Live tweet 20 times to share excitement
Did NOT - Use Vine For Videos Live Stream Content On site conference app #wwl14 @hduckworth
Policies To Over Come! Technophobia • Why - tools were selected • How - tools will be used • What the tool will be used • Who can post • Measurable Goals • Reviewed often (every six months) • Try one new tool every 6 mo or with a new project
Policies To Over Come! Technophobia & Claim Your Message • Consistent Content as deﬁned by the tool It’s authentic quality content that build your technology presence • Flexible • Let go of tools that no longer help you • Be willing to add new tools
Leverage #wwl14 @hduckworth
Authenticity #wwl14 @hduckworth
YES! #wwl14 @hduckworth
Magic At Magic Kingdom • Beta Test First • Wearable Technology • Multipurpose (room key, park pass, restaurant reservations) • Mobile applications • Personalized with Name
PLAY - With Technology Purpose Leverage Authentic Yes!
#wwl14 #empower @hduckworth
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