Published on January 8, 2014
` 10 INSIGHTFUL EMAIL STATS
There will be around 236.8M US email-users by 2017. - eMarketer
91% of consumers report checking their email at least once a day. - ExactTarget
$44.25 For every $1 spent, is the average return on email marketing investment. - Experian
43% of all emails are now being opened via a mobile device. - Return Path
Subject lines fewer than 10 characters long have an open rate of 58% - Adestra July 2012 Report
93% of consumers get at least one permission-based email daily.
7/ 10 people say they made use of a coupon or discount from a marketing email in the prior week. - Blue Kangaroo Study
64% of decision-makers read their email via mobile devices. - TopRankBlog
The average subscriber receives 416 commercial messages each month. - Return Path
33% of email recipients open email based on subject line alone. - Convince & Convert via salesforce.com
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